Bollywood-town skeptical of OTT releases
5 years, 1 month ago

Bollywood-town skeptical of OTT releases

Deccan Chronicle  

With Karan Johar’s feature film Drive, starring Sushant Singh Rajput, heralding the new era of straight-to-digital screening, there is a widespread apprehension among Bollywood’s A-listers that their feature films could find their release on digital platforms without prior knowledge. However, Johar’s production partner Fox Star acted swiftly and has announced a theatrical release date. There is also a news report in a section of the press stating that Sushant and Saif Ali Khan have decided to make it contractually obligatory for producers of their films to release the end products in movie theatres and not on digital platforms. In 2017, the producers of the Saif starrer Kaalakandi had shown interest in releasing the film straight on the digital platform.

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