Blake Lively and Anna Kendrick in ‘Another Simple Favor’ to open SXSW

The opening night movie at the South by Southwest Film & TV Festival will be the world premiere of Paul Feig’s “Another Simple Favor,” starring Blake Lively and Anna Kendrick. Feig previously premiered his films “Bridesmaids” and “Spy” at SXSW and in a statement said, “I couldn’t be more thrilled to be back at my favorite festival in the world. I’ve avoided making sequels to any of my films but these characters were just too much fun not to revisit.” Blake Lively in the 2018 movie “A Simple Favor.” Based on characters created by Darcey Bell, the new film’s screenplay was written by Jessica Sharzer and Laeta Kalogridis. A spokeperson for the festival could not confirm whether Lively was scheduled to be in attendance at the event, but part of Feig’s statement read, “To be able to have Anna, Blake, Henry, Andrew, Michele, Elizabeth, Alex and myself watch our film with the great SXSW audience is a bucket list event that I’ll be able to check off March 7th.” As previously announced, the festival’s opening night TV selection will be the world premiere of “The Studio,” a new series from Seth Rogen and Evan Goldberg.