Tupperware once changed women's lives. Now it struggles to survive
1 year, 6 months ago

Tupperware once changed women's lives. Now it struggles to survive

NPR  

Tupperware once changed women's lives. Now it struggles to survive Enlarge this image toggle caption Scott Olson/Getty Images Scott Olson/Getty Images Stacey Sottung shows off a stack of colorful bowls in an Instagram video, filming for her followers a taste of the modern Tupperware party, which in addition to bowls and vintage tumblers, may include cake pans that go in the microwave, cold-brew carafes or vegetable choppers. Enlarge this image toggle caption Smithsonian's National Museum of American History Smithsonian's National Museum of American History The forever business was certainly a goal for Tupperware, the brainchild of inventor Earl Tupper. Enlarge this image toggle caption Bill Chaplis/AP Bill Chaplis/AP The name "Tupperware" transcends the company Eventually, the sales gig spread from homes to the office. Enlarge this image toggle caption Smithsonian's National Museum of American History Smithsonian's National Museum of American History During the pandemic, when everyone cooked at home, Tupperware's profits suddenly quadrupled.

History of this topic

Iconic American homeware brand to file for bankruptcy after 78 years
3 months, 1 week ago
Return of Tupperware: Revival in home cooking during Covid pandemic sparks a £26m surge
4 years, 1 month ago
Tupperware profits soar as pandemic shut-ins store leftovers
4 years, 1 month ago

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