Watchmaker sees time for a new product
China DailySwiss watchmaker H. Moser & Cie unveiled its new product in cooperation with Alpine Motorsports. Edouard Meylan explained that the global trends indicate that people are discovering more independent brands like H. Moser & Cie have accelerated their moving to China. "In year one of launching that boutique, we achieved the number that we were expecting for year three," said Bertrand Meylan, co-owner of H. Moser & Cie and CEO of MELB Luxe subsidiaries. To further bond with Chinese consumers, the watchmaker launched a new watch-Endeavour Chinese Calendar Limited Edition- last year, enabling consumers to view traditional Chinese calendars. Bertrand Meylan, co-owner of H. Moser& Cie. and CEO of MELB Luxe subsidiaries, Alpine F1 driver Pierre Gasly and Edouard Meylan, CEO of H. Moser & Cie pose with the brand's new products.
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Watchmaker sees time for a new product
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