Instagram now asks for users' birth date: Here's why
3 years, 4 months ago

Instagram now asks for users' birth date: Here's why

India TV News  

Facebook-owned Instagram has started asking users to supply their date of birth. The company said that it will allow them to create new safety features for young people and will help in ensuring that the company is providing the right experiences to the right age group. To do that we need to know how old everybody is on Instagram, so, we have started asking people to share their birthday with us if they have not shared it previously," Pavni Diwanji, VP of Youth Products, said in a blogpost. This information also allows the platform to personalise user experience, for example, they can apply recent changes they made to restrict advertiser targeting options for audiences under the age of 18, to more people. The company is also developing new systems to recognise if the user has shared correct or incorrect birth date.

History of this topic

Instagram Is Testing New Ways To Verify Age Of Its Users
2 years, 6 months ago
Instagram makes sharing date of birth compulsory
3 years, 4 months ago
Instagram will make it mandatory for users to provide their birthday to continue using the app
3 years, 4 months ago
Facebook Had a Bug That Exposed Instagram Users' Personal Email ID and Birthday, Researcher Claims
4 years ago
Instagram to collect ages in leap for youth safety, alcohol ads
5 years, 1 month ago
Instagram to collect ages in leap for youth safety, alcohol ads
5 years, 1 month ago

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