Google is taking on Apple with a XR headset
3 months, 2 weeks ago

Google is taking on Apple with a XR headset

CNN  

CNN — Google and Samsung are stepping into the wearable headset race. Ted Mortonson, a managing director at Baird, told CNN that the headset — and the underlying operating system powering it — will help Google and Samsung gain a share of the market for wearable consumer tech while also positioning the companies for the future of consumer AI products. “They’re doing a direct assault on Apple,” Mortonson said, noting that the partnership leverages Google’s extensive AI capabilities and Samsung’s reliable consumer tech hardware. Won-Joon Choi, the head of research and development at Samsung’s mobile business, said the company is “excited to collaborate with Google” in its effort to unlock new XR products. Baird’s Mortonson said that the real intrigue is the Android XR operating system and Google’s push into monetizing its AI products — something that will continue to heat up as Big Tech companies compete for market share.

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