Fadnavis used social media strategically and effectively
1 month ago

Fadnavis used social media strategically and effectively

Deccan Chronicle  

Thane: Devendra Fadnavis, set to return as Maharashtra Chief Minister for the third time, used social media effectively which helped him reach out to large sections of digital audience compared to his peers, a political observer noted on Wednesday. The BJP leader is the "most-followed" politician from Maharashtra on social media, said Prasad Kulkarni, a Thane-based social media expert. Following the BJP-led Mahayuti alliance's election victory last month, Fadnavis was elected as leader of the BJP legislature party earlier in the day, and would be sworn in as CM on Thursday evening. When the assembly elections were announced, Fadnavis launched a daily campaign on social media, Kulkarni said.

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