Junk food adverts ‘to be banned before 9pm’ as part of UK obesity crackdown
The IndependentSign up for the View from Westminster email for expert analysis straight to your inbox Get our free View from Westminster email Get our free View from Westminster email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Boris Johnson will reportedly announce restrictions on how unhealthy foods are sold in Britain as soon as next week, in a bid to tackle high levels of obesity. The plans could include a ban on online and pre-watershed TV advertising of unhealthy foods and restrictions on supermarket promotions, executives briefed on the plans told the Financial Times. Anti-obesity campaigners have previously called for a watershed for junk food advertising on television, and earlier this month a group of more than 30 health and medical associations signed a letter calling on Mr Johnson to ban such adverts before 9pm. “The evidence is pretty weak for the direct connection between advertising and obesity levels,” Stephen Woodford, chief executive of the Advertising Association told Times Radio.
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