Tesla sued by Blade Runner 2049 producer over AI-generated ‘Robotaxi’ images

Sign up to our free IndyArts newsletter for all the latest entertainment news and reviews Sign up to our free IndyArts newsletter Sign up to our free IndyArts newsletter SIGN UP I would like to be emailed about offers, events and updates from The Independent. In a lawsuit filed on Monday in California federal court, Alcon Entertainment alleged that Musk, 53, and the vehicle company illegally misappropriated imagery from the film to promote Tesla’s new “robotaxi”. At the live-streamed presentation earlier this month, Musk showcased “AI-created images mirroring scenes from Blade Runner 2049, including one featuring a Ryan Gosling lookalike”, according to Alcon. open image in gallery Tesla sued by Blade Runner 2049 producer over AI-generated ‘Robotaxi’ images This image, said Alcon, “clearly intended to read visually” as an actual still from Denis Villeneuve’s film, in which Gosling’s character surveys the ruins of Las Vegas. Plan auto-renews until cancelled Try for free The lawsuit called the use of AI in this way “a bad-faith and intentionally malicious gambit” to make the robotaxi event “more attractive to a global audience and to misappropriate the Blade Runner 2049 brand to help sell Teslas”.