How a collection of bow ties became a venture
5 years, 9 months ago

How a collection of bow ties became a venture

Live Mint  

As someone who loves to dress up, it was no surprise that Ankit Saboo, 33, took a shine to bow ties when he noticed how people would wear them to work, at casual dos, and even as an every day accessory when he travelled abroad. For Saboo, it was in contrast to how people would wear bow ties in India—typically, as occasion or formal wear. In 2015, Saboo launched Indian Bow Tie Co. with a line of woollen and cloth bow ties and later, introduced buttons and cufflinks. Making the choice Apart from the fact that bow ties can be a standout fashion statement, Saboo believes that there are limited options for bow tie enthusiasts in India. “We have tried to show that one doesn’t just have to wear bow ties with shirts or formal wear; one can also experiment and pair it with a polo neck,” he explains.

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