Your Eras tour T-shirt isn’t faded — it’s ‘distressed,’ Taylor Swift’s team says
LA TimesDid your Eras tour T-shirt fade in the wash? After fans complained about purchasing allegedly faulty merchandise from Swift’s sold-out Eras tour, a “Care Notice” appeared Monday on the singer’s website defending the products and reminding customers to read the label before laundering their shirts. “Due to the particular ink curing process used on certain Tour Collection products, after washing your merchandise you may see a faint fade on the product print,” the notice reads. Please also note it is important to follow product care instructions as listed on the product label when washing and drying your items, to best protect and maintain the product’s look and feel.” Only those whose shirts suffered a “dramatic loss of pigment” or bleeding ink in the wash are encouraged to contact [email protected] so Swift’s team can “help address the concern, and provide a replacement if necessary.” On social media, numerous fans have claimed that the ink on Eras tour tees they purchased at Swift’s concerts either faded or bled after a single wash. The popular Eras tour T-shirt — which features a colorful collage of 10 different photos representing each of Swift’s studio albums on the front and a list of concert dates on the back — costs $45 on the musician’s website.