Super Bowl draws record 123.4 million viewers, helped by Taylor Swift and Travis Kelce
10 months, 1 week ago

Super Bowl draws record 123.4 million viewers, helped by Taylor Swift and Travis Kelce

LA Times  

If you bet on Super Bowl LVIII being the most watched TV event of all time, it’s time to collect. The telecast of the Kansas City Chiefs’ stunning 25-22 overtime victory over the San Francisco 49ers had an average audience of 123.4 million viewers, according to Nielsen data. The AFC Championship game, where the Chiefs topped the Baltimore Ravens to claim their Super Bowl berth, was watched by an all-time high of 55.5 million viewers on CBS. San Francisco 49ers defensive end Nick Bosa chases Kansas City Chiefs quarterback Patrick Mahomes during Super Bowl LVIII. The outcome of Super Bowl LVIII, determined by a touchdown pass from Chiefs quarterback Patrick Mahomes to wide receiver Mecole Hardman Jr. in overtime, provided a perfect ending, as close competitive contests keep viewers tuned in longer.

History of this topic

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