Sobhita Dhulipala adds glitz to Qbik Hyderabad launch
The HinduQbik, the Delhi-headquartered fashion label founded in 2011 by Vrinda Sachdev and Gurinder Singh, recently opened its flagship store in Hyderabad. Adding glitz to the launch event was actor Sobhita Dhulipala, recently seen in the international film Monkey Man. The designers celebrate our rich textile heritage while adding fresh, innovative touches, making their designs both timeless and trendy.” Sobhita says she has a soft corner for Indian textiles and crafts and when approached for partnerships, she gauges the brand or label to see if they share a similar vision. “I think meaningful collaborations come about when tastes and values align, that’s the most important metric for me.” Among the films and series that Sobhita has been a part of so far, the web series Made in Heaven stood out in terms of fashion choices.
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