O2 launches AI-powered scam call detection tool
4 months ago

O2 launches AI-powered scam call detection tool

The Independent  

Sign up to our free weekly IndyTech newsletter delivered straight to your inbox Sign up to our free IndyTech newsletter Sign up to our free IndyTech newsletter SIGN UP I would like to be emailed about offers, events and updates from The Independent. With fraudsters forever evolving their tactics, customers can help us stay one step ahead by reporting suspected scam calls and texts to 7726 Murray Mackenzie, Virgin Media O2 The technology is powered by voice security firm Hiya. Murray Mackenzie, director of fraud at Virgin Media O2, said: “Our AI-powered scam and spam call detection tool is the latest layer of defence we’re rolling out to help protect our customers from fraudsters. “We’re the first and only UK provider to give customers this innovative new tool for free, which will monitor call behaviour to provide customers greater clarity on who is calling and why, constantly adapting to help keep one step ahead of scammers. “But with fraudsters forever evolving their tactics, customers can help us stay one step ahead by reporting suspected scam calls and texts to 7726.” Kush Parikh, president of Hiya, said: “We’re excited to partner with O2 to bring innovative AI-powered scam protection to millions of customers across the UK via their Call Defence service.

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