1 year, 5 months ago
Global smartphone market declined 8% YoY in Q2 2023, premium segment remains immune: report
The HinduThe global smartphone market declined 8% year-over-year in Q2 2023, making it the eighth consecutive quarter to witness YoY decline. The slowdown in growth can be attributed to the global smartphone market moving past its growth phase, consumer replacement cycles getting longer, convergence in device innovation, and the emergence of a more mature refurbished market for smartphones. Premium segment remains immune The premium segment continued to grow showing resilience to the broader growth constraints, with one out of five smartphones sold during the quarter belonging to the premium segment. The Cupertino-based tech company witnessed record shares in multiple new markets including India, where the company grew 50% YoY in Q2 2023.
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