Asoka makeup to Dolly Chaiwala, what India double-tapped on Instagram in 2024
India TodayIn a year bursting with creativity, 2024 saw Instagram become a cultural melting pot, with Indian trends going global and global influences embracing all things desi. From Diljit Dosanjh teaming up with US rapper Saweeti for Khutti, to King collaborating with Nick Jonas for Maan Meri Jaan, and Harsh Likhari joining forces with Canadian artist Connor Price for Customs, 2024 was the year of global harmony. "Some notable collaborations included Diljit Dosanjh’s collaboration with American rapper Saweetie for the song ‘Khutti’, King’s collaboration with American artist Nick Jonas for the song ‘Maan Meri Jaan’ and Harsh Likhari’s collaboration with Canadian artist Connor Price for the song ‘Customs’,:" Instagram India said in the report. Furthermore, foreign creators like Drew Hicks and Agu Stanley created content in Indian languages, showcasing how the world is embracing all things desi," the report said. While tracks like ‘Big Dawgs’ and ‘Taambdi Chaambdi’ got global attention, regional music drove a lot of national cheer," the report said.
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