WNBA has most-watched regular season in 21 years; highest average attendance since 2018
Associated PressNEW YORK — The WNBA once again had strong metrics as the league had its most-watched regular season in 21 years and its highest average attendance since 2018. Viewership was up 21% over last year across its national television partners and the league’s average attendance of 6,615 fans was the WNBA’s highest since the 2018 season. “The significant rise in key business metrics is a testament to the captivating games being played and the WNBA’s expanding appeal,” said WNBA Commissioner Cathy Engelbert. “This surge in interest not only showcases the immense talent and athleticism on the court but also highlights the compelling narratives that continue to emerge about the players and the league.” The defending champion Aces had the highest average attendance increase, with a league-high 9,551 fans per game — up 66% from last season.