Google introduces AI content labels for enhanced transparency online: How it works
California-based tech giant Google is rolling out new measures to clearly identify content that has been created or modified using artificial intelligence. As AI-generated media continues to proliferate, Google’s move aims to boost transparency and provide users with better insight into the authenticity of the information they encounter online. By embedding specific metadata into AI-generated content, Google will allow users to easily identify if an image, video, or other media has been created or edited by AI tools. The introduction of these labels is designed to provide crucial context around AI-generated media, helping users better understand the source and nature of the content they are consuming. This new system, combined with Google’s SynthID watermarking tool, aims to provide a robust framework for identifying AI-generated content and preserving media authenticity in the digital age.
Discover Related
Ghibli Art Takes Over Social Media, Sparks AI Copyright Debate
OpenAI’s Sora Is Plagued by Sexist, Racist, and Ableist Biases
Amazon Prime Video tests AI-assisted dubbing
Vidya Balan asks fans not to engage with misleading AI content featuring her
Google Drive gets Video Transcripts: Easily search and navigate through videos
India’s AI investment, the budgetary push, the need for regulations
UK creative industries launch campaign against AI tech firms’ content use
Google's AI previews erode the internet, US edtech company says in lawsuit
YouTube introduces new AI tool in Shorts, here is how to use
IIITH focuses on making AI to forget info
Thomson Reuters scores early win in AI copyright battles in the US
YouTube to expand podcast feature and enhance creator tools with AI
AI in a make-believe world, netizens shower likes
Google Lifts a Ban on Using Its AI for Weapons and Surveillance
Creators of AI child sex abuse images face up to five years in prison under crackdown
UK to become first country to criminalise AI child abuse tools
OpenAI lawsuit is a warning: GenAI content risks fragmenting truth
American teens are increasingly misled by fake content online, report shows
AI copyright rules ‘threaten to rip rug from under’ artists, warns MP
Huge number of AI-generated songs on streaming services exposed by Deezer
A Google GenAI expert weighs in on why companies are clamouring for AI agents
AI challenge to electoral process
Google won't add fact checks to search results and YouTube videos despite new EU law
All AI, synthetic content should be labelled: ECI to parties
Label campaign materials created or enhanced using AI: ECI tells pol parties
ECI asks parties to adhere to advisory on labeling synthetic, AI content in elections