Microsoft working on in-house chips for its servers, PCs
4 years ago

Microsoft working on in-house chips for its servers, PCs

The Hindu  

Microsoft Corp is working on in-house processors for the servers running its cloud-computing services and Surface line of personal computers, potentially cutting its reliance on Intel Corp, a person familiar with the matter told Reuters. Microsoft relies heavily on Intel and Advanced Micro Devices Inc to supply the chips for its Azure cloud computing services as well as its Surface PCs. But the company had already been working with Ampere Computing and Marvell Technology Group Ltd on Arm-based server chips, and with Qualcomm Inc for an Arm-based processor in its Surface Pro X device. The person familiar with the matter said Microsoft is working with computing cores licensed from Arm, rather than designing its own custom cores as Apple does.

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History of this topic

Apple is working on its own AI chip for data centers: Report
7 months, 2 weeks ago

Apple is working on its own AI chip for data centers: Report

Hindustan Times  

Apple Inc. has been developing a homegrown chip to run artificial intelligence tools in data centers, though it’s unclear if the semiconductor will ever be deployed, the Wall Street Journal reported. The effort would build on Apple’s previous efforts to make in-house chips, which run in its iPhones, Macs and other devices, according to the Journal, which cited unidentified people …

Microsoft Feels It Can Finally Beat Apple With Its Big Plans For The PC Market: What We Know
8 months, 1 week ago

Microsoft Feels It Can Finally Beat Apple With Its Big Plans For The PC Market: What We Know

News 18  

Microsoft is going all in on AI PCs in 2024 and going forward and the company is now even confident of challenging Apple’s M-series silicone with its own focus on AI hardware and software integration. Reports this week suggest Microsoft is banking on the Qualcomm’s new Snapdragon X Elite to give Windows PCs the performance that not only matches but …

Nvidia to make Arm-based PC chips in major new challenge to Intel
1 year, 1 month ago

Nvidia to make Arm-based PC chips in major new challenge to Intel

The Hindu  

Nvidia dominates the market for artificial intelligence computing chips. Nvidia has quietly begun designing central processing units that would run Microsoft’s Windows operating system and use technology from Arm Holdings, two people familiar with the matter told Reuters. Microsoft's plans take aim at Apple, which has nearly doubled its market share in the three years since releasing its own Arm-based …

Nvidia to make Arm-based PC chips in major new challenge to Intel
1 year, 2 months ago

Nvidia to make Arm-based PC chips in major new challenge to Intel

Hindustan Times  

Nvidia dominates the market for artificial intelligence computing chips. Nvidia has quietly begun designing central processing units that would run Microsoft’s Windows operating system and use technology from Arm Holdings, two people familiar with the matter told Reuters. Microsoft's plans take aim at Apple, which has nearly doubled its market share in the three years since releasing its own Arm-based …

Microsoft could debut its AI chip next month: Report
1 year, 2 months ago

Microsoft could debut its AI chip next month: Report

The Hindu  

Microsoft could unveil the company’s first chip designed for artificial intelligence at its annual developer’s conference. The Microsoft chip is designed for data center services that train and run large language models, the software powering conversational AI features including those from OpenAI’s ChatGPT. Earlier this month, reports also emerged that OpenAI, the company behind ChatGPT is also exploring making its …

AI lesson for Microsoft and Google: Spend money to make money
1 year, 4 months ago

AI lesson for Microsoft and Google: Spend money to make money

The Hindu  

Artificial intelligence is expected to pay off big for tech giants including Microsoft and Alphabet someday. "They're buying a bunch of H100s," said Ben Bajarin, chief executive and principal analyst of Creative Strategies, referring to Nvidia's flagship chips for AI. "As far as AI is concerned, while Google may have spent upwards of $200 billion on AI investments over the …

How AI pressure is making companies rethink cloud use
1 year, 4 months ago

How AI pressure is making companies rethink cloud use

The Hindu  

The shift to the cloud and the consequent boom in the sector was held together by its grand promise that any company could digitally transform itself and keep its data secure on the cloud. Making in-house AI chips to cut costs On 11 July, at a semiconductor conference in San Francisco, IBM said it was considering using its in-house AI …

Arm launches new chip design for cloud and data centre
2 years, 3 months ago

Arm launches new chip design for cloud and data centre

The Hindu  

Arm Ltd., the British chip technology firm owned by SoftBank Group Corp., on Wednesday launched its next generation of data centre chip technology called Neoverse V2 to meet the explosive growth of data from 5G and internet-connected gadgets. Arm's technology powers most mobile phones, but it has been making a big push into data centre processors where Intel and Advanced …

Google’s cloud unit taps Arm-based chips, adding to Intel, AMD pressure
2 years, 5 months ago

Google’s cloud unit taps Arm-based chips, adding to Intel, AMD pressure

The Hindu  

Alphabet Inc's Google Cloud unit on Wednesday said it will start adopting computing chips based on technology from Arm Ltd, making it the latest company to join a transition that will take market share from Intel Corp and Advanced Micro Devices. In the four years since, Arm's technology, which it licenses to other companies to weave into complete chips, has …

Arm launches new chip technology for smartphone games
2 years, 5 months ago

Arm launches new chip technology for smartphone games

The Hindu  

Arm Ltd, the British chip technology firm owned by SoftBank Group Corp, on Tuesday unveiled a set of new chip technologies aimed at making video games on smartphones look better while preserving battery life. Arm makes money by licensing its blueprints to chip companies like MediaTek Inc who in turn use them to design chips for Android-based smartphones. The latest …

Today's Cache | A chip industry reshaping deal is under probe
3 years, 2 months ago

Today's Cache | A chip industry reshaping deal is under probe

The Hindu  

A deal that could potentially reshape the global chip industry is under probe To some, Arm might mean a part of the human body. In 2013, Japan’s Softbank bought the chip designer for $32 billion, and last September the multinational conglomerate said it has clinched a deal to sell Arm to Nvidia. That deal, one of the largest semiconductor takeovers …

Nvidia announces Arm-based 'Grace' server chip in direct challenge to Intel
3 years, 8 months ago

Nvidia announces Arm-based 'Grace' server chip in direct challenge to Intel

The Hindu  

Nvidia Corp on Monday said plans to make a server processor chip based on technology from the United Kingdom's Arm Ltd, putting it in the most direct competition yet with rival Intel Corp and adding a layer of complexity to the antitrust review of Nvidia's $40 billion deal to buy Arm. Nvidia's chips have traditionally been used as "accelerators" alongside …

After Apple, Microsoft Is Looking Into Its Own ARM-Based Chips for Surface Devices & Cloud Servers
4 years ago

After Apple, Microsoft Is Looking Into Its Own ARM-Based Chips for Surface Devices & Cloud Servers

News 18  

Apple launched its ARM-based M1 processors for Mac computers earlier this month. Now, Microsoft is also reported to be designing its own ARM-based processors for its servers and possibly for a future Surface devices, according to a recent Bloomberg report. The ARM-based processors will be used in servers for Microsoft’s Azure cloud services and be based around ARM designs, the …

Microsoft goes Apple way to create own ARM-based chipsets for Surface PCs, Azure servers
4 years ago

Microsoft goes Apple way to create own ARM-based chipsets for Surface PCs, Azure servers

India Today  

Apple’s ARM-based M1 chipset is creating benchmarks for the PC industry that is on its way to minimise the dominance of Intel-based chipset. According to Bloomberg News, Microsoft’s new ARM processors will soon be used to power the entire server network of Azure Cloud. Currently, Microsoft uses Intel chipsets for its Azure cloud services, as well as most of the …

Microsoft Working on in-House Chip for its Data Centres and Surface Devices, Bad News for Intel?
4 years ago

Microsoft Working on in-House Chip for its Data Centres and Surface Devices, Bad News for Intel?

News 18  

Microsoft Corp is working on in-house processors for the servers running its cloud-computing services and Surface line of personal computers, potentially cutting its reliance on Intel, a person familiar with the matter told Reuters. Microsoft relies heavily on Intel and Advanced Micro Devices Inc to supply the chips for its Azure cloud computing services as well as its Surface PCs. …

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