Heard AI is coming for your job? For these copywriters, that 'future' arrived months ago
10 months, 3 weeks ago

Heard AI is coming for your job? For these copywriters, that 'future' arrived months ago

ABC  

In 2023, with artificial intelligence hype at fever pitch, white-collar workers were told that maybe one day soon, their roles would be automated. "And at the current state of the technology, I believe AI is much better able to replace specific, well-designed tasks, like a short freelance project." Whether or not AI means workers end up doing less of the drudge work, early studies show it can boost the efficiency of "knowledge workers" at some tasks. Companies that ditched their copywriters may be experiencing the "detrimental consequences" of having too much faith in AI, according to those same copywriters. Jobs previously identified as being at risk of AI displacement weren't currently "economically beneficial" to automate.

History of this topic

AI doesn’t kill jobs? Tell that to freelancers
6 months, 2 weeks ago

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