Google’s YouTube losing major advertisers upset with videos
8 years ago

Google’s YouTube losing major advertisers upset with videos

Associated Press  

SAN FRANCISCO — AT&T, Verizon and several other major advertisers are suspending their marketing campaigns on Google’s YouTube site after discovering their brands have been appearing alongside videos promoting terrorism and other unsavory subjects. As part of Google’s solution to the problem, Schindler promised to hire “significant numbers” of employees to review YouTube videos and flag them as inappropriate for ads. He also predicted YouTube would be able to address advertisers’ concerns through Google’s recent advancements in artificial intelligence — technology parlance for computers that learn to think like humans. Google doesn’t disclose how much of that came from YouTube ads, but the research firm eMarketer estimated that the video site accounted for $5.6 billion that amount.

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History of this topic

YouTube at 20: The video platform transformed screen entertainment. Now it could change a lot more
1 month, 1 week ago

YouTube at 20: The video platform transformed screen entertainment. Now it could change a lot more

Salon  

The Peabody Awards recognized YouTube in 2008, a little over three years after Chad Hurley, Steve Chen, and Jawed Karim launched it on Feb. 14, 2005. I remember this because I was on the board that debated whether it was too early to award a website that, as former NBC anchor Brian Williams put it at that year’s Peabody ceremony, …

YouTube CEO reveals bigger plan for company's growth, it involves taking over all your screens
10 months ago

YouTube CEO reveals bigger plan for company's growth, it involves taking over all your screens

India Today  

YouTube is currently the most popular streaming platform, reportedly garnering more views than other OTT platforms. Other than making YouTube a one-stop shop for all video content and making it accessible on any device users use, Mohan’s plan also includes expanding the roles of creators. The platform's subscription services, including YouTube Premium and YouTube TV, have been significant revenue drivers, …

X has a new strategy to take on YouTube, plans to pay creators more, will push targeted ads
1 year, 1 month ago

X has a new strategy to take on YouTube, plans to pay creators more, will push targeted ads

Firstpost  

X, the rebranded social network formerly known as Twitter, is stepping up its game to attract video creators and compete against YouTube by introducing new advertiser targeting features. This move aims to provide advertisers with more options for reaching their target audience while offering X’s extensive network of 80,000 creators an additional revenue stream. By comparison, Google’s YouTube typically offers …

Why is YouTube running slow and how to fix it?
1 year, 4 months ago

Why is YouTube running slow and how to fix it?

India TV News  

YouTube, a video platform from Google has recently stated that viewers with ad-blockers have been installed which might experience "suboptimal viewing". Witnessing a number of scaling complaints, YouTube clarified that the platform's ad blocker detection does not target any specific browsers, and the delay in video loading has been reported across all the browser users. The company has suggested that …

YouTube showing 'ad blocker' ads post even after warnings against its use: Report
1 year, 4 months ago

YouTube showing 'ad blocker' ads post even after warnings against its use: Report

India TV News  

YouTube showing 'ad blocker' ads post even after warnings against its use: Report A report surfaced which stated that after YouTube officially blocked the use of Ad Blocker on the platform, still some of the users reported that the video-sharing website is showing the adblocker ad itself. YouTube, a Google-owned platform for video-sharing has blocked the use of Ad Blocker, …

YouTube's battle against ad blockers goes global: Key updates
1 year, 4 months ago

YouTube's battle against ad blockers goes global: Key updates

India TV News  

YouTube Ad Blockers: YouTube, a Google owned audio-video streaming platform, has increased its efforts to combat the use of ad blockers by users on its platform worldwide. More and more YouTube users are now encountering a warning message when they attempt to watch videos, prompting them to disable ad blockers or subscribe to YouTube Premium for $14 a month. The …

YouTube Now Wants You To Remove Ad-Blockers Or Pay To Get Ad-Free Videos
1 year, 5 months ago

YouTube Now Wants You To Remove Ad-Blockers Or Pay To Get Ad-Free Videos

News 18  

YouTube has been lenient over the years allowing people to use ad-blockers to stop them from seeing multiple ads before a video starts. When the platform detects that your browser has an ad blocker, it will show this pop-up message with the details and also explain why ad blockers are not ideal for YouTube to serve billions of people. People …

YouTube takes a stand against ad-blockers, encourages premium service
1 year, 5 months ago

YouTube takes a stand against ad-blockers, encourages premium service

India TV News  

YouTube takes a stand against ad-blockers, encourages premium service These ad blocker extensions, available on popular web browsers like Chrome and Edge, can often be obtained at no cost, though users may opt to make a small donation to sustain them. In a significant departure from its previous stance, users employing ad-blockers on their web browsers are now greeted with …

YouTube experimenting with countdown timer for ad-block warnings
1 year, 7 months ago

YouTube experimenting with countdown timer for ad-block warnings

India TV News  

YouTube, owned by Google, is experimenting with a new feature—a countdown timer on ad-block warnings. A Reddit user recently shared a screenshot showcasing the timer in the upper right corner of the ad-block warning popup, sparking speculation about the platform's intentions. The move follows YouTube's recent testing of a three-strikes policy against individuals using ad blockers. Ad blocker detection is …

Today’s Cache | OpenAI sued by authors; YouTube tests cutting off ad-block users; Google to block news in Canada
1 year, 9 months ago

Today’s Cache | OpenAI sued by authors; YouTube tests cutting off ad-block users; Google to block news in Canada

The Hindu  

OpenAI sued by authors Authors Paul Tremblay and Mona Awad have sued the maker of the AI-powered chatbot ChatGPT, claiming that OpenAI violated the copyrights of numerous authors by scraping their books for data to train the AI model without compensating the creators or getting their permission. YouTube tests cutting off ad-block users The video sharing platform has decided to …

YouTube Testing New Feature That Disables Ad-Blockers: What We Know
1 year, 10 months ago

YouTube Testing New Feature That Disables Ad-Blockers: What We Know

News 18  

YouTube is undoubtedly one of the go-to places for people to consume content, and most of the creators making a living on the platform do so thanks to the presence of ads. Now, in a first, YouTube is looking to ban the use of ad-blockers—which restrict advertising revenue for the company—and reduce the amount creators take home. While browsing YouTube, …

YouTube Shorts Now Gets 50 Billion Views Daily: Alphabet CEO Sundar Pichai
2 years, 1 month ago

YouTube Shorts Now Gets 50 Billion Views Daily: Alphabet CEO Sundar Pichai

News 18  

YouTube Shorts, Google’s answer to TikTok, is now averaging over 50 billion daily views, up from 30 billion that was last reported, Alphabet and Google CEO Sundar Pichai has announced. Together with our YouTube Primetime channel subscriptions and YouTube TV, we have good momentum here,” Pichai said during the analysts’ call late on Thursday. In December, the National Football League …

YouTube in challenge to TikTok to give Shorts creators 45% of ad sales
2 years, 6 months ago

YouTube in challenge to TikTok to give Shorts creators 45% of ad sales

The Hindu  

YouTube unveiled a new way for creators to make money on short-form video, as it faces intensifying competition from TikTok. The Google-owned streaming service announced Tuesday that it would introduce advertising on its video feature Shorts and give video creators 45% of the revenue. The internet's dominant video site has struggled to compete with TikTok, the app that got its …

Cache | Netflix’s love-hate relationship with ads
2 years, 6 months ago

Cache | Netflix’s love-hate relationship with ads

The Hindu  

A decade ago, Netflix was not a big player in the streaming service business. The search giant’s streaming service experimented ads on its platform for the first time in 2007. The streaming service also offered users an option to close ads placed on the content they viewed. Disney’s streaming service has overtaken Netflix in the number of viewers as its …

Google is making money from channels sharing fake news and spreading hate: How banning YouTube channels does only half the job
2 years, 7 months ago

Google is making money from channels sharing fake news and spreading hate: How banning YouTube channels does only half the job

Op India  

On August 18, the Ministry of Information and Broadcasting said that it had banned seven Indian and one Pakistan-based YouTube channel under IT Rule 2021. So far, the Government of India has banned over 102 YouTube channels and their accounts on social media platforms for spreading fake, misleading, and anti-India content since December 2021. It is noteworthy that apart from …

YouTube’s quarter shows problems Meta may face: TikTok, weakening economy
2 years, 8 months ago

YouTube’s quarter shows problems Meta may face: TikTok, weakening economy

The Hindu  

Mostly reassuring financial results from Alphabet Inc included one concerning sign for social media companies: Its YouTube service posted its second difficult quarter in a row. This indicates that last week's disastrous earnings report by Snap Inc reflected problems not unique to Snap - and it could also spell trouble for Meta Platforms Inc, whose results are due later on …

Google offers to let ad rivals place YouTube ads in EU antitrust probe
2 years, 9 months ago

Google offers to let ad rivals place YouTube ads in EU antitrust probe

The Hindu  

Google parent Alphabet has offered to let rival ad intermediaries place ads on YouTube to address a crucial part of an EU antitrust investigation that could pave the way for it to settle the case without a fine, people familiar with the matter said. The EU competition watchdog singled out Google's requirement that advertisers use its Ad Manager to display …

Elon Musk Targets YouTube, Claims Video Platform Giant Hosts Nonstop Scam Ads
2 years, 9 months ago

Elon Musk Targets YouTube, Claims Video Platform Giant Hosts Nonstop Scam Ads

News 18  

Elon Musk, CEO of Tesla and one of the world’s wealthiest individuals, has expressed his discontent with YouTube. Elon Musk even referred to YouTube as a con artist, while saying that “YouTube seems to be nonstop scam ads”. Controlling Ads However, Google announced a new tool at its I/O developer conference that would give customers more control and insight over …

Elon Musk targets YouTube says video platform giant hosts nonstop scam ads
2 years, 9 months ago

Elon Musk targets YouTube says video platform giant hosts nonstop scam ads

Live Mint  

Elon Musk, the CEO of Tesla Company and one of the world's richest people, has expressed his displeasure towards the video streaming platform YouTube which is owned by search giant Google. Also according to a study by Omnicore, with 122+ million daily active users on YouTube consuming more than a billion hours of video every day, this is one of …

#BuyYouTube: Elon Musk trolled after he takes a dig at video platform for 'nonstop scam ads'
2 years, 9 months ago

#BuyYouTube: Elon Musk trolled after he takes a dig at video platform for 'nonstop scam ads'

India TV News  

Tesla CEO Elon Musk has expressed his displeasure towards the video streaming platform YouTube. He tweeted,"YouTube seems to be nonstop scam ads" and followed it up with a meme on YouTube’s policy for allegedly not cracking down on the deceptive schemes, "obvious scam ads all over their site." Take a look at some of the reactions here: According to a …

YouTube scales back original programming
3 years, 2 months ago

YouTube scales back original programming

LA Times  

Susanne Daniels, YouTube’s global head of originals, inside the YouTube sound stage at the Spruce Goose Hangar in Los Angeles in 2019. YouTube, long known for its user-generated videos, began paying for Hollywood productions and launched shows including “Cobra Kai,” a spinoff of 1984’s hit movie “The Karate Kid;” and series that highlighted the video giant’s stars like Liza Koshy …

An Open Letter to YouTube’s CEO From the World’s Fact-Checkers
3 years, 2 months ago

An Open Letter to YouTube’s CEO From the World’s Fact-Checkers

The Quint  

January 12, 2022 Ms. Susan Wojcicki, It’s been almost two years since the COVID-19 pandemic started. As an international network of fact-checking organizations, we monitor how lies spread online — and everyday, we see that YouTube is one of the major conduits of online disinformation and misinformation worldwide. And given that a large proportion of views on YouTube come from …

Google’s Q1 ad sales surge 32%, Alphabet profit doubles
3 years, 11 months ago

Google’s Q1 ad sales surge 32%, Alphabet profit doubles

Associated Press  

SAN RAMON, Calif. — Google’s digital advertising network has shifted back into high gear, with its corporate parent reporting profit that more than doubled after an unprecedented setback during the early stages of the pandemic. “It’s too early to say how durable this consumer behavior will be as economies recover and restrictions on mobility are lifted,” said Ruth Porat, chief …

YouTube Still Lets Advertisers Run Campaigns on Hateful, Violative Videos, Despite Blocking Techniques
3 years, 11 months ago

YouTube Still Lets Advertisers Run Campaigns on Hateful, Violative Videos, Despite Blocking Techniques

News 18  

Google-owned video streaming platform YouTube has techniques in place that block ads on videos that contain hate speech and White nationalist terms and slogans. Google Ads showed The Markup millions of YouTube videos for advertisers who are purchasing ads related to the terms “White Power,” and Fascist slogan “blood and soil,” and the far-right call to violence “racial holy war.” …

YouTube Is Testing a Feature That Will Automatically Detect Products in Videos
4 years ago

YouTube Is Testing a Feature That Will Automatically Detect Products in Videos

News 18  

Google-owned video streaming giant YouTube is testing an automated list of products detected in videos uploaded to the site, which will allow the video platform to detect products within videos, according to a report in The Verge. These lists could function as a second recommendation algorithm, with YouTube suggesting users videos that feature similar products. For example, if a user …

YouTube has gone from Hollywood pariah to partner. Meet the executive who led the change
4 years, 2 months ago

YouTube has gone from Hollywood pariah to partner. Meet the executive who led the change

LA Times  

When Kelly Merryman arrived at YouTube six years ago, the dust had just cleared on a contentious $1-billion lawsuit with Viacom that had dragged on for years. “There was more trust that needed to be built,” said Merryman, YouTube’s vice president of content partnerships. bringing the creativity of an executive who understands what it is we’re trying to create.” Partnerships …

YouTube suspends OAN after network shares fake coronavirus cure
4 years, 4 months ago

YouTube suspends OAN after network shares fake coronavirus cure

The Independent  

The latest headlines from our reporters across the US sent straight to your inbox each weekday Your briefing on the latest headlines from across the US Your briefing on the latest headlines from across the US SIGN UP I would like to be emailed about offers, events and updates from The Independent. “After careful review, we removed a video from …

YouTube Updates Terms of Service to Place Ads on Non-Creators' Videos, Won't Share Revenues
4 years, 4 months ago

YouTube Updates Terms of Service to Place Ads on Non-Creators' Videos, Won't Share Revenues

News 18  

Google-owned video streaming giant YouTube has updated its ad policy that will allow the company to make more money from YouTube videos posted on the platform. According to the updated US Terms of Service, YouTube videos made and posted by any user can be monetised by Google. This means even if you are not a professional creator and are not …

YouTube channels making money from ads, memberships amplify Trump voting fraud claims
4 years, 4 months ago

YouTube channels making money from ads, memberships amplify Trump voting fraud claims

The Hindu  

At least nine popular YouTube channels were promoting on Thursday debunked accusations about voting fraud in the U.S. presidential race, conspiratorial content that could jeopardize advertising and memberships revenue they get from the video service. YouTube, owned by Alphabet Inc's Google, has rules that forbid channels using its revenue-generation tools from making “claims that are demonstrably false and could significantly …

Trump campaign takes over YouTube masthead with ads including ‘zombie’ Biden
4 years, 5 months ago

Trump campaign takes over YouTube masthead with ads including ‘zombie’ Biden

The Independent  

The latest headlines from our reporters across the US sent straight to your inbox each weekday Your briefing on the latest headlines from across the US Your briefing on the latest headlines from across the US SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy The Trump campaign has …

Google Removes 3,000 YouTube Channels Of China-Linked Spam Network Running Influence Campaigns
4 years, 5 months ago

Google Removes 3,000 YouTube Channels Of China-Linked Spam Network Running Influence Campaigns

ABP News  

Google has revealed that it has terminated over 3,000 fake YouTube channels in the period of July to September. These channels were a part of a large spam network linked to China which focuses on creating an influence operation on YouTube.Because of the measures undertaken, this large China-operated network has not been able to build a real audience base. "Most …

Google to block political ads after US election polls close
4 years, 6 months ago

Google to block political ads after US election polls close

Al Jazeera  

The policy, which is designed to block all Google will halt election advertising after the polls officially close for the U.S. presidential election, the company said on Friday. The largest internet company said advertisers will not be able to run ads referencing candidates, the election or its outcome, according to an email viewed by Bloomberg News. “Given the likelihood of …

YouTube video ads will become more 'shoppable' with these tools: Know how
4 years, 9 months ago

YouTube video ads will become more 'shoppable' with these tools: Know how

India TV News  

Google has introduced new direct response tools on YouTube that make video more shoppable, use automation to drive conversions, and help advertisers better understand attribution. "As businesses begin to reopen, they have an opportunity to use video to drive both online and offline actions on YouTube, where 70 per cent of people say they bought a brand as a result …

Some YouTubers say they plan to donate their ad revenue from videos to Black Lives Matter movement
4 years, 9 months ago

Some YouTubers say they plan to donate their ad revenue from videos to Black Lives Matter movement

CNN  

CNN — After George Floyd’s death at the hand of Minneapolis police, thousands took to the streets to protest, or opened their wallets to donate to help support the Black Lives Matter movement. Amira, who lives in the Chicago area, calls this form of activism “ad-tivism.” Whatever it may be deemed, it’s seemingly caught on: The video’s amassed over 7 …

YouTube to push more ads as video streaming increases amid COVID-19 lockdown
4 years, 10 months ago

YouTube to push more ads as video streaming increases amid COVID-19 lockdown

India TV News  

There's been an 800 per cent increase globally in the number of people watching ad-supported and purchased movies on the Google-owned YouTube, with 125 per cent jump in TV shows and 250 per cent growth in live content. While overall watch time has jumped 80 per cent in social distancing times, YouTube is seeing different user behaviour when people engage …

YouTube is making money from videos promoting quack coronavirus cures, report says
4 years, 11 months ago

YouTube is making money from videos promoting quack coronavirus cures, report says

Daily Mail  

YouTube is making money by allowing ads to run on videos that promote fake COVID-19 treatments during the coronavirus crisis, a new report says. Advertisers including Donald Trump’s re-election campaign, Facebook, Liberty Mutual Insurance and streaming startup Quibi all had ads attached to such videos – one of which is titled ‘cure coronavirus with this home remedy’. YouTube ran ads, …

Why YouTube Won’t Ban Trump’s Misleading Ads About Biden
55 years, 2 months ago

Why YouTube Won’t Ban Trump’s Misleading Ads About Biden

Wired  

The online political advertising wars rage on. In late November, Google announced that it would stop allowing political ads to target users beyond the broad categories of zip code, sex, and age—a reform that would make sure questionable claims get exposed to a wider audience that could rebut them. In a segment on YouTube’s battle against hate speech and misinformation, …

YouTube to pay $170M fine after violating kids’ privacy law
5 years, 6 months ago

YouTube to pay $170M fine after violating kids’ privacy law

Associated Press  

WASHINGTON — Google will pay $170 million to settle allegations its YouTube video service collected personal data on children without their parents’ consent. In YouTube’s lengthy terms of service, those who are under 13 are simply asked, “please do not use the Service.” Yet many popular YouTube channels feature cartoons or sing-a-longs made for children. The FTC’s complaint includes as …

YouTube will use spotty AI to keep targeted ads off videos for kids
5 years, 6 months ago

YouTube will use spotty AI to keep targeted ads off videos for kids

LA Times  

YouTube will stop selling personalized ads on videos aimed at children, the video streaming giant agreed Wednesday as part of a settlement with the Federal Trade Commission. Alphabet Inc.’s Google is one of the most accomplished AI companies, but with so much online content, the technology sometimes falls short, as it did when thousands of videos of the March terrorist …

YouTube to comply with US FTC by reportedly removing targeted ads on child-centric videos
5 years, 7 months ago

YouTube to comply with US FTC by reportedly removing targeted ads on child-centric videos

Firstpost  

YouTube had been mulling over shifting all its children-related content away from the main platform. Most recently, it is being reported that the company is “finalising plans” to end ads on uploaded videos that children are quite likely to watch. As per Bloomberg, this move is quite likely being made to appease the FTC which has recently reached a settlement …

YouTube plans to end targeted ads on videos aimed at kids
5 years, 7 months ago

YouTube plans to end targeted ads on videos aimed at kids

LA Times  

To satisfy regulators, YouTube officials are finalizing plans to end “targeted” The Federal Trade Commission is looking into whether YouTube breached the Children’s Online Privacy Act, known as COPPA. Getting rid of targeted ads on children’s content could hit Google’s bottom line — but this solution would be far less expensive than other potential remedies that aim to placate regulators. …

YouTube boosting ‘quality’ kids’ videos wreaked havoc on some channels
5 years, 7 months ago

YouTube boosting ‘quality’ kids’ videos wreaked havoc on some channels

LA Times  

YouTube policy bars children younger than 13 from using its main site and recommends children use its YouTube Kids app. In early July, YouTube made a significant change to its software to boost what it deems “quality” children’s content, sending waves of traffic to certain video producers and burying other channels. “Most of the time, we don’t even notice it,” …

Badshah’s ’Paagal’ sets new record but YouTube declines to credit
5 years, 8 months ago

Badshah’s ’Paagal’ sets new record but YouTube declines to credit

Live Mint  

Within 24 hours of posting his video “Paagal” to YouTube, Indian rapper Badshah broke a record even Taylor Swift couldn’t touch. Since introducing a new way to premiere videos last year, the Google-owned site has trumpeted the setting of every new record, from Ariana Grande’s “thank u next” to Blackpink’s “Kill This Love,” culminating in BTS’s “Boy With Luv.” It …

Worried about YouTube policies, creators look for new ways to bring in money
5 years, 8 months ago

Worried about YouTube policies, creators look for new ways to bring in money

CNN  

Anaheim, California CNN Business — Samery Moras is a 27-year-old six-time Taekwondo US National Champion. While Moras earns money from YouTube via the ads running on her channels, she also has an online store with phone cases, sweatshirts and tank tops emblazoned with her motivational phrase “Fear Less.” She sells e-courses about Taekwondo through a service called Thinkific and runs …

YouTube says it will remove thousands of videos pushing far-right views
5 years, 9 months ago

YouTube says it will remove thousands of videos pushing far-right views

Salon  

YouTube has long resisted removing content that promotes white supremacist or other far-right views, but on Wednesday, the Google-owned video content giant announced it would take down thousands of videos to combat extremism and hate speech on its website. Previously, the company had limited the spread of white supremacist videos by not recommending them and not allowing The company made …

YouTube CEO Susan Wojcicki says borderline videos are a big pain point on the platform
5 years, 11 months ago

YouTube CEO Susan Wojcicki says borderline videos are a big pain point on the platform

Firstpost  

YouTube, which has 256 million users in India and is a video platform that everyone is trying to beat, is also a place which hosts a lot of problematic content. While one staffer called the condom challenge as dangerous, Wojcicki disagreed and had it taken down as she didn’t want the platform to promote “people putting any kind of plastic …

Despite Crackdowns, White Supremacist And Neo-Nazi Videos Take Stubborn Root On YouTube
6 years ago

Despite Crackdowns, White Supremacist And Neo-Nazi Videos Take Stubborn Root On YouTube

Huff Post  

Police attempt to clear people from outside a mosque in central Christchurch, New Zealand, amid a mass shooting that claimed at least 49 lives on March 15, 2019. “They don’t have the technology to assure that once you’re banned you can’t come back.” Much of the material on the Third Positionist channel is drawn from podcasts and livestreams originally posted …

YouTube blocks comments on videos with child-related content, few creators spared for now
6 years ago

YouTube blocks comments on videos with child-related content, few creators spared for now

Firstpost  

YouTube is also working on a more effective classifier that will weed out the predatory comments. After being hounded by the media and parents for allowing harmful/disturbing/ predatory recommendations and comments on YouTube Kids videos, the world’s biggest video sharing platform has now taken steps to ensure things de-escalate. In a blog message addressed to content creators, YouTube explained that …

YouTube terminates over 400 channels after reports of child exploitation
6 years, 1 month ago

YouTube terminates over 400 channels after reports of child exploitation

India Today  

YouTube has terminated more than 400 channels and disabled comments on tens of millions of videos on its platform following reports that videos on its platform were being used for exploiting children. ".In the last 48 hours, beyond our normal protections we've disabled comments on tens of millions of videos, We've also terminated over 400 channels for the comments they …

YouTube turns 14: A look at the many instances when YouTube got things wrong
6 years, 1 month ago

YouTube turns 14: A look at the many instances when YouTube got things wrong

Firstpost  

The past 14 years haven’t exactly been easy for YouTube. YouTube cut its ties with Logan and removed him from YouTube Red’s original series “Foursome.” As if this wasn’t enough, Logan Paul allegedly tried to monetise his apology video as well. Following a crackdown on inappropriate content on its platform, YouTube started demonetising ad revenues on many content creators’ videos. …

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