AI tool of the week | How product marketers can web scrape using Google Gemini
Product marketers rely on up-to-date insights to refine messaging, track competitors, and understand customer sentiment. However, traditional web scraping tools like BeautifulSoup and Scrapy often require coding knowledge or complex setups, making them inaccessible to many marketers. Google Gemini makes this process effortless, allowing product marketers to extract structured data from any webpage—including dynamic content like scrolling reviews—without writing a single line of code. How to access Access Google Gemini via https://aistudio.google.com/apikey Google Gemini can help you: Monitor Competitors: Extract pricing, features, and reviews from competitor sites. Scraping customer feedback for product positioning Say a product marketer at a SaaS company wants to analyse customer reviews from a competitor’s pricing page to understand pain points and positioning opportunities.
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