WNBA’s media rights deals set league up to receive $2.2 billion over next 11 years: Sources
5 months, 1 week ago

WNBA’s media rights deals set league up to receive $2.2 billion over next 11 years: Sources

New York Times  

The WNBA’s next national media rights package has come into shape. The NBA negotiated the WNBA’s new deals during its just-completed rights talks, where it reached an agreement with Disney, NBC and Amazon on an 11-year, approximately $75 billion set of contracts. The NBA’s board of governors approved those media rights deals Tuesday but they are not yet official since Warner Bros. The new rights fees could have as much as six times multiple of the league’s current media rights fees since the new deals leave room for the WNBA to bring in new partners. There is an agreement between the league and the media partners to revisit the rights deals with good faith talks after three years that could reprice them to reflect the league’s growth.

History of this topic

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