AmEx tries to win over grumpy Delta customers with revamped SkyMiles credit cards
Associated PressNEW YORK — American Express rolled out several updates to its Delta SkyMiles credit cards Thursday that will give additional benefits to users, part of efforts to soothe sore Delta Air Lines customers who have considered abandoning the airline after last year’s SkyMiles loyalty fiasco. To give a sense of scale, Delta CEO Ed Bastian told investors in June that roughly 1% of the entire U.S. economy is spend on Delta’s credit cards. Part of those changes required Delta customers to spend large sums of money on airfare or on the Delta credit card to be given elite status on the airline. AmEx typically works on refreshing its credit cards with a lead time of 18 to 24 months, so the changes announced Thursday were in the works before Delta made changes to its SkyMiles program.
History of this topic
Delta lounge access changes go into effect, catching FURIOUS passengers off guard as they are rejected from the luxury pre-boarding experience - despite paying $695 annual fee for Amex Platinum perks
Daily MailDelta Air Lines scales back changes to its loyalty program after a revolt by customers
Associated Press
Delta Air Lines sparks backlash after restricting access to its airport lounges meaning Platinum cardholders will only be allowed SIX visits per year - despite paying $695
Daily MailDelta Air Lines will restrict access to its Sky Club airport lounges as it faces overcrowding
Associated PressDiscover Related
)
