3 years ago

Warner Bros. Discovery is shutting down CNN’s streaming service less than a month after launch

Chris Wallace has an interview show on CNN+ four nights a week. Discovery, new management announced Thursday it is pulling the plug on CNN’s $5.99-a-month streaming service. “In a complex streaming market, consumers want simplicity and an all-in service, which provides a better experience and more value than stand-alone offerings.” The decision to cut bait on CNN+ so quickly comes on the heels of the disastrous quarterly results for streaming behemoth Netflix. Jon Klein, a former CNN president who has been involved in several tech startups, said the Netflix subscriber declines probably put an exclamation point on existing concerns Warner Bros. After one more quarter, it would be new management’s albatross.” Even in the weeks before launch, there was talk that executives from the lean, budget-conscious culture of Discovery were unhappy with the amount of resources invested in CNN+, said to be $120 million in 2021 and hundreds of millions set for this year.

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