BMW UK stops posting on X: Netizens point to Elon Musk’s Nazi salute and platform leadership as possible reasons

BMW UK has announced that it will no longer be posting on the social media platform X. In a cryptic statement posted to its official X account, BMW UK simply stated, “We’re no longer posting on X. Don’t worry though, our Customer Support team is still here if you need us. You can Economic Times reported that this announcement has possibly come amidst increasing scrutiny of X’s owner, Elon Musk, following controversial actions during President Trump’s inauguration, which critics likened to a “Nazi salute.” Musk swiftly dismissed the claims as “baseless,” adding that the “everyone is Hitler” narrative was “sooo tired.” While BMW UK’s departure from X raised eyebrows, it quickly became the subject of widespread ridicule. Reportedly, Alt-right figure Jack Posobiec stoked the controversy by sharing a historical image of Adolf Hitler touring a BMW factory, accompanied by the sarcastic question, “This you?” Others took a more light-hearted approach, poking fun at the brand’s decision to “signal a departure” on X before making a move, referencing its limited engagement on the platform. X user Sawyer Merritt, a noted Musk supporter, remarked, “Their posts got an average of 12 likes.”