Yantai makes great strides in protecting local brands
2 years, 10 months ago

Yantai makes great strides in protecting local brands

China Daily  

The coastal city of Yantai in East China's Shandong province has released a wide range of policies to protect its local brands, and continues to invest in brand building to promote high-quality development. According to official data, the 2021 China Brand Value List includes a total of 20 enterprises and one regional public brand, including the Yantai Apple, which has ranked in the top 10 on the list six times. According to statistics, 33 Yantai businesses were placed on the Shandong Key Industry Brand Value List in 2021, while 35 businesses were shortlisted for the Shandong Province High-end Brand Cultivation Enterprise honor. To date, Yantai has built 12 provincial-level high-quality production bases related to wine, silk noodles, woodwind, and health and medicine, all of which will boost enterprises' development and the city's industrial upgrading.

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History of this topic

Shandong bolsters growth to boost brand image
1 month, 1 week ago

Shandong bolsters growth to boost brand image

China Daily  

From the craze for Zibo barbecue, Mount Tai, Confucius, to the globally renowned national brands such as Haier, Tsingtao beer, and Hisense, Shandong province is marching toward open cooperation. In the first three quarters of this year, Shandong received 670 million domestic tourists, with tourism revenue reaching 843.19 billion yuan. Shandong already boasts five World Heritage Sites, 812 museums, and …

Shandong bolsters growth to boost brand image
1 month, 1 week ago

Shandong bolsters growth to boost brand image

China Daily  

From the craze for Zibo barbecue, Mount Tai, Confucius, to the globally renowned national brands such as Haier, Tsingtao beer, and Hisense, Shandong province is marching toward open cooperation. In the first three quarters of this year, Shandong received 670 million domestic tourists, with tourism revenue reaching 843.19 billion yuan. Shandong already boasts five World Heritage Sites, 812 museums, and …

Global growth of Chinese brands discussed by industry experts
2 months, 3 weeks ago

Global growth of Chinese brands discussed by industry experts

China Daily  

Guest speakers discuss the rise of Chinese brands in a forum held on Sept 26 in London. Chinese brands have won significant worldwide recognition as Chinese companies are edging up in the global value chain from being world factories to brand leaders in the past decade, experts said during a recent forum in London. David Haigh, the company's chairman, said …

Eleven Chinese firms among most valuable brands in the world
6 months, 1 week ago

Eleven Chinese firms among most valuable brands in the world

China Daily  

A logo of Tencent is seen in Jinan, East China's Shandong province, on April 1, 2023. A total of 11 Chinese brands feature in the most valuable global brands list, according to the latest Kantar BrandZ Most Valuable Global Brands ranking released on Wednesday. Tencent, ranking 10th in the 2024 Most Valuable Global Brands list, has become the most valuable …

Intl procurement event boosts Yantai's global trade prospects
7 months ago

Intl procurement event boosts Yantai's global trade prospects

China Daily  

Buyers give a thumbs-up to Yantai products at the international precision procurement event held in Yantai, Shandong province on May 17 and 18. Yantai's county-level city of Longkou hosted an international precision procurement event on May 17 and 18, drawing over 130 buyers from 38 countries to engage with more than 140 local enterprises. From the afternoon of May 17 …

Qingdao shines in GYBrand's national city rankings
7 months, 1 week ago

Qingdao shines in GYBrand's national city rankings

China Daily  

Qingdao in East China's Shandong province ranks 12th on the 2024 Top 100 Cities in China list, which was recently released by the GYBrand Global Brand Research Institute. The GYBrand Global Brand Research Institute recently released the 2024 Top 100 Cities in China ranking. In this year's evaluation of the top 100 cities, in addition to economic strength, business environment …

Honors of Yantai
9 months, 1 week ago

Honors of Yantai

China Daily  

Yantai is the only prefecture-level city across the country that has won the honorary title of National Civilized City for six consecutive years. Yantai has received many Chinese and international honors, including being named among China's top 10 leisure cities, a National Civilized City, the most charming Chinese city, the best tourism city, a model city for comprehensive management of …

Yantai ascends as Shandong province's 3rd trillion-yuan level city
10 months, 3 weeks ago

Yantai ascends as Shandong province's 3rd trillion-yuan level city

China Daily  

Yantai, a coastal city in Shandong province, surpassed a GDP of 1 trillion yuan in 2023, becoming the third city in the province to join China's one-trillion-yuan GDP club. The city has been at the forefront of China's sustainable practices, as evidenced by its efforts to launch Shandong's first nuclear and offshore wind power projects and its establishment of the …

Yantai innovates to upgrade industries
11 months, 1 week ago

Yantai innovates to upgrade industries

China Daily  

A worker sorts wines on display in the Changyu Wine Culture Museum in Yantai, Shandong province, on Dec 26, 2023. Yantai, located on the coast of the Yellow and Bohai seas, has nurtured several well-known national brands, including Changyu, China's first industrialized winery, and clock brand Polaris. The Changyu Wine Culture Museum has helped introduce wine to the cultural and …

Yantai innovates to upgrade industries
11 months, 1 week ago

Yantai innovates to upgrade industries

China Daily  

A worker sorts wines on display in the Changyu Wine Culture Museum in Yantai, Shandong province, on Dec 26, 2023. Yantai, located on the coast of the Yellow and Bohai seas, has nurtured several well-known national brands, including Changyu, China's first industrialized winery, and clock brand Polaris. The Changyu Wine Culture Museum has helped introduce wine to the cultural and …

Shandong boosts strength in product quality
1 year, 1 month ago

Shandong boosts strength in product quality

China Daily  

Employees produce lawn products for a company in the Economic Development Zone of Laoling, a county-level city in Dezhou, Shandong province. Shandong province has been ramping up efforts to boost its strength in product quality, cultivate famous brands and move the manufacturing sector toward higher-end, smarter, and greener production. The province has carried out industrial foundation reengineering projects and research …

Yantai showcases delicacies at 2023 Beijing Presenting Event
1 year, 1 month ago

Yantai showcases delicacies at 2023 Beijing Presenting Event

China Daily  

Yantai, a coastal city in Shandong province, showcased its exquisite delicacies at the "Friendly Shandong, Remarkable Shandong" 2023 Beijing Presenting Event, which kicked off at the Beijing Exhibition Center on Nov 10 and will run until Nov 12. Yantai is recognized as the birthplace of China's wine industry, with Changyu Wine Company, the country's first industrialized winery, being founded in …

Shandong paves way for regional development
1 year, 1 month ago

Shandong paves way for regional development

China Daily  

The urban view of Rizhao city in Shandong. Shandong province has cultivated a range of well-known brands across several sectors including manufacturing, tourism, culture, agriculture and food. The "Friendly Shandong, Remarkable Shandong" brand strategy has now become a key engine for driving the province's high-quality growth. The "Friendly Shandong" brand strategy has a long-standing history, embodies the grandeur of Shandong …

Yantai apple brand value exceeds 15.29b yuan in 2022
1 year, 4 months ago

Yantai apple brand value exceeds 15.29b yuan in 2022

China Daily  

The eighth China Fruit Industry Brand Conference was held in East China's Shanghai on Aug 4. According to the 2022 Fruit Regional Public Brand Value Report, which was released at the event, the brand values of Yantai apples and big cherries reached 15.29 billion yuan and 5.69 billion yuan in 2022 respectively. The brand value of the Yantai apple has …

Yantai apple brand value exceeds 15.29b yuan in 2022
1 year, 4 months ago

Yantai apple brand value exceeds 15.29b yuan in 2022

China Daily  

The eighth China Fruit Industry Brand Conference was held in East China's Shanghai on Aug 4. According to the 2022 Fruit Regional Public Brand Value Report, which was released at the event, the brand values of Yantai apples and big cherries reached 15.29 billion yuan and 5.69 billion yuan in 2022 respectively. The brand value of the Yantai apple has …

Yantai's wine industry registers stable growth in H1
1 year, 4 months ago

Yantai's wine industry registers stable growth in H1

China Daily  

Yantai, a coastal city in East China's Shandong province, saw stable growth in its wine industry in the first half of the year, according to local authorities. Since the beginning of this year, China's consumption market has accelerated its recovery, which has brought great opportunities to Yantai's wine industry and played a decisive role in the city's high-quality development. The …

Culture, consumption season kicks off in Yantai
1 year, 5 months ago

Culture, consumption season kicks off in Yantai

China Daily  

The 2023 National Summer Culture and Tourism Consumption Season kicked off in the coastal city of Yantai, East China's Shandong province on July 14. With a focus on the summer season, Yantai will host a series of cultural and tourism promotion activities to stimulate and satisfy travelers' desires and consumption needs. The city also cooperated with Tongcheng Travel, Ctrip, and …

Lower-tier cities brighten luxury market
1 year, 5 months ago

Lower-tier cities brighten luxury market

China Daily  

Shoppers buy cosmetics at a duty-free shop in Haikou, Hainan province. LUO YUNFEI/CHINA NEWS SERVICE As luxury brands penetrate China's lower-tier cities, the market for such goods is acquiring new geographical dimensions, observers said. Even though Shanghai and Beijing continue to be the top market segments, emerging cities such as Chengdu in Sichuan province in Southwest China and Hangzhou in …

Yantai's innovative environment gives businesses tools to prosper
1 year, 6 months ago

Yantai's innovative environment gives businesses tools to prosper

China Daily  

The city of Yantai in East China's Shandong province has pledged to improve its business environment by providing enterprises with preferential policies and innovative services. As one of the province's major industrial bases, Yantai boasts impressive resources in multiple sectors, including high-end equipment, electronic information, automobiles and advanced food processing, each with an output value surpassing 100 billion yuan. As …

Shandong boosts strength in manufacturing, product quality
1 year, 9 months ago

Shandong boosts strength in manufacturing, product quality

China Daily  

A textile company in Zaozhuang, East China's Shandong province. Shandong province is revving up efforts to advance new industrialization and move faster to boost its strength in manufacturing and product quality to promote regional high-quality development. The Shandong Provincial Party Committee and the Shandong Provincial People's Government have rolled out a slew of guidelines and measures and allocated 1.01 billion …

Yantai's Qixia takes on new look over past decade
2 years, 1 month ago

Yantai's Qixia takes on new look over past decade

China Daily  

The county-level city of Qixia in Yantai, East China's Shandong province has made great achievements in social and economic development since the 18th National Congress of the Communist Party of China in 2012, according to a local news report. From 2012 to 2021, Qixia made great strides to develop its county economy by setting up an industrial park and developing …

Seaside tour of Yantai
2 years, 3 months ago

Seaside tour of Yantai

China Daily  

Yantai, a coastal city in East China's Shandong province, is located in the center of the Shandong Peninsula. Currently, Yantai apples have a brand value of more than 15 billion yuan, and have ranked number one among China's fruit brands for the past 13 years. Yantai also boasts 204 wine production enterprises including Changyu Group, one of China's largest and …

Innovation pays off for old, honored brands
2 years, 4 months ago

Innovation pays off for old, honored brands

China Daily  

A child tastes mooncakes at the Shaguoju restaurant in the capital last year. Shang, the Wangfujing Group president, said the success of a relatively few laozihao means there is still plenty of potential to be tapped in the overall development of time-honored brands nationwide. In four to five months' time, Beijing Youli plans to open a futuristic store on the …

Domestic brands rapidly raising their game
2 years, 4 months ago

Domestic brands rapidly raising their game

China Daily  

Clockwise from top: Products manufactured in China that have made their mark on the domestic market include those from cosmetic brand Florasis, Yongpu Coffee, cosmetic brands XDG and Yu Brand, and health company Bio-Everyday. YI BAI/FOR CHINA DAILY Product ranges feature elements inspired by traditional Chinese culture Facing fierce competition in the booming domestic market, newly emerged Chinese brands are …

Domestic brands rapidly raising their game
2 years, 4 months ago

Domestic brands rapidly raising their game

China Daily  

Clockwise from top: Products manufactured in China that have made their mark on the domestic market include those from cosmetic brand Florasis, Yongpu Coffee, cosmetic brands XDG and Yu Brand, and health company Bio-Everyday. YI BAI/FOR CHINA DAILY Product ranges feature elements inspired by traditional Chinese culture Facing fierce competition in the booming domestic market, newly emerged Chinese brands are …

5 enterprises in Yantai make China's 500 Most Valuable Brands list
2 years, 4 months ago

5 enterprises in Yantai make China's 500 Most Valuable Brands list

China Daily  

Five enterprises from Yantai, a coastal city in East China's Shandong province made China's 500 Most Valuable Brands list of 2022, which is formulated based on financial data, brand strength and consumer behavior analysis. The five enterprises are Zhaojin Group, Linglong Tire Company, Luhua Group, Wanhua Chemical Group, and Changyu Group, all of which have a total brand value of …

Yantai's tea industry brings prosperity to local farmers
2 years, 7 months ago

Yantai's tea industry brings prosperity to local farmers

China Daily  

The tea industry in Haiyang, a county-level city in the coastal city of Yantai in Shandong province has grown rapidly in recent years, which has in turn helped the city adjust its agricultural structure, and increase local farmers' incomes. The local government has released a slew of supportive measures to boost the development of tea industry, and "Haiyang Green Tea" …

Digital transformation benefits enterprises in Yantai
2 years, 7 months ago

Digital transformation benefits enterprises in Yantai

China Daily  

The coastal city of Yantai in East China's Shandong province has accelerated its pace in digital transformation in sectors such as farming, manufacturing, and fishing industries in recent years, which have helped the city achieve high-quality development. The apple growing industry is a major pillar of Yantai's agricultural sector, and the city has beefed up efforts to advance the development …

Yantai to boost spending with coupons
2 years, 7 months ago

Yantai to boost spending with coupons

China Daily  

The coastal city of Yantai in East China's Shandong province launched a consumption campaign on April 23, aiming to boost consumption as the culture and tourism sector is heavily affected by the latest wave of COVID-19 pandemic. According to Liu Xuexiang, head of the city's culture and tourism bureau, Yantai will implement its regular epidemic prevention and control policy to …

Yantai seeks smarter ways to promote brand development
2 years, 8 months ago

Yantai seeks smarter ways to promote brand development

China Daily  

Twenty-three Yantai products were included in the first batch of "Shandong Good Products", placing the city third in the province, which was due to the city's continuous efforts to speed up the intelligent transformation of its pillar industries, and promote the high-quality development of local brands. Yantai apples have a brand value of more than 15 billion yuan, according to …

Yantai seeks smarter ways to promote brand development
2 years, 8 months ago

Yantai seeks smarter ways to promote brand development

China Daily  

Twenty-three Yantai products were included in the first batch of "Shandong Good Products", placing the city third in the province, which was due to the city's continuous efforts to speed up the intelligent transformation of its pillar industries, and promote the high-quality development of local brands. Yantai apples have a brand value of more than 15 billion yuan, according to …

Apples bring prosperity to Yantai
2 years, 8 months ago

Apples bring prosperity to Yantai

China Daily  

The coastal city of Yantai in East China's Shandong province has benefited a lot from one of its pillar industries - apples, which are one of Yantai's most famous agricultural products. Yantai apples have a brand value of more than 15 billion yuan, according to official data, and have ranked number one among China's fruit brands for the past 13 …

Apples bring prosperity to Yantai
2 years, 8 months ago

Apples bring prosperity to Yantai

China Daily  

The coastal city of Yantai in East China's Shandong province has benefited a lot from one of its pillar industries - apples, which are one of Yantai's most famous agricultural products. Yantai apples have a brand value of more than 15 billion yuan, according to official data, and have ranked number one among China's fruit brands for the past 13 …

Talent, innovation key to Yantai's industrial development
2 years, 9 months ago

Talent, innovation key to Yantai's industrial development

China Daily  

Yantai, a coastal city in East China's Shandong province, is beefing up efforts to promote talent-driven and innovation-driven economic development during the 14th Five-Year Plan period, with an aim to accelerate the high-quality development of its manufacturing industry. Efforts will also be made to accelerate the development of advanced manufacturing clusters, develop new competitive advantages in the manufacturing sector, and …

Shandong releases first batch of 'Shandong Good Products' list
2 years, 9 months ago

Shandong releases first batch of 'Shandong Good Products' list

China Daily  

The first batch of the "Shandong Good Products" list was released on March 2 during a news conference held by the Information Office of Shandong Provincial People's Government. The province's initiative to promote a batch of well-known regional public brands, known as the "Shandong Good Products" list, is an effort to support the province's high-quality development and economic progress. Shandong …

Yantai aims high for next 5 years
2 years, 9 months ago

Yantai aims high for next 5 years

China Daily  

Yantai, a coastal city in East China's Shandong province has drawn up a blueprint for its social and economic development for the upcoming five years, pledging to further promote the transformation and upgrading of traditional industries, and build a modern industrial system. In the next five years, Yantai will embrace the people-centered development philosophy, and take solid steps to promote …

Yantai makes great strides in protecting local brands
2 years, 10 months ago

Yantai makes great strides in protecting local brands

China Daily  

The coastal city of Yantai in East China's Shandong province has released a wide range of policies to protect its local brands, and continues to invest in brand building to promote high-quality development. According to official data, the 2021 China Brand Value List includes a total of 20 enterprises and one regional public brand, including the Yantai Apple, which has …

Shandong consolidates brand building efforts
2 years, 10 months ago

Shandong consolidates brand building efforts

China Daily  

Shandong province in East China has cultivated a range of well-known brands across several sectors including manufacturing, tourism, culture, and food. At the beginning of last year, the Shandong provincial government issued the Notice on Several Measures for Jointly Building and Sharing "Shandong Good Products" to Promote High-quality Development. Steps followed to develop "Shandong Good Products" as well as to …

More Shandong brands emerge, flourish
2 years, 10 months ago

More Shandong brands emerge, flourish

China Daily  

Thanks to the guidance of a precise brand strategy, Shandong province in East China has made significant progress in the resuscitation of old brands and the development of new brands in recent years. The Shandong provincial government has played a key role in spearheading efforts to revitalize existing brands and create new name cards in the province. A multitude of …

Biological medicine industry thrives in Yantai
3 years ago

Biological medicine industry thrives in Yantai

China Daily  

Yantai, a coastal city of East China's Shandong province saw robust development in its biological medicine industry in recent years. The city currently has 127 designated scale enterprises in the field of biological medicine, among which 55 enterprises have sales revenues of more than 100 million yuan, 13 enterprises have sales revenues of more than 1 billion yuan, and five …

Branding strategy aimed at promoting local products
3 years, 1 month ago

Branding strategy aimed at promoting local products

China Daily  

Shanxi's renowned retail group Meet All promotes its products at a food show. One of the initiatives of the strategy is the release of a collective brand group called "Shanxi Quality Goods". The initiative is a branding system involving an appraisal procedure according to the European Union's market standards and the Shanxi Quality Goods label is awarded to a product …

Quzhou agriculture products woo buyers
3 years, 3 months ago

Quzhou agriculture products woo buyers

China Daily  

chinadaily.com.cn| Updated :2021-09-16 A high-quality brand agricultural products promotional event is held in Quzhou. The fall selection for high-quality brand agricultural products in East China's Zhejiang province took place on Sept 8 in the city of Quzhou, according to local media on Sept 8. It is understood that 52 head agricultural products procurement units from the Yangtze River Delta region …

Quzhou agriculture products woo buyers
3 years, 3 months ago

Quzhou agriculture products woo buyers

China Daily  

chinadaily.com.cn| Updated :2021-09-16 A high-quality brand agricultural products promotional event is held in Quzhou. The fall selection for high-quality brand agricultural products in East China's Zhejiang province took place on Sept 8 in the city of Quzhou, according to local media on Sept 8. It is understood that 52 head agricultural products procurement units from the Yangtze River Delta region …

Shandong Culture and Tourism Consumption Season a hit
3 years, 3 months ago

Shandong Culture and Tourism Consumption Season a hit

China Daily  

The fifth Shandong Culture and Tourism Consumption Season, which kicked off on April 10, has brought tangible benefits to consumers, as well as achieved significant social and economic benefits, local media reported. Yantai, a coastal city in Shandong, hosts a series of activities during the fifth Shandong Culture and Tourism Consumption Season. By the end of July, the province had …

Yantai to deepen cooperation with multinationals
3 years, 5 months ago

Yantai to deepen cooperation with multinationals

China Daily  

Yantai, a coastal city of East China's Shandong province Yantai, a coastal city in East China's Shandong province, will host a promotional conference during the second Qingdao Multinationals Summit on July 15-16 in Qingdao. Senior executives from multinationals such as Dell, Bayer, Marubeni Corporation, and SK Holdings will be invited to the conference to discuss cooperation. By the end of …

Yantai to promote cooperation with multinationals
3 years, 5 months ago

Yantai to promote cooperation with multinationals

China Daily  

Yantai, a coastal city of East China's Shandong province Yantai, a coastal city in East China's Shandong province, will host a promotional conference during the second Qingdao Multinationals Summit on July 15-16 in Qingdao. Senior executives from multinationals such as Dell, Bayer, Marubeni Corporation, and SK Holdings will be invited to the conference to discuss cooperation. By the end of …

Yantai deepens ties with Fortune Global 500 companies
3 years, 5 months ago

Yantai deepens ties with Fortune Global 500 companies

China Daily  

Yantai, East China's Shandong province, hosted an online dialogue with the top executives of the world's top 500 enterprises on June 28. Zheng Deyan, mayor of Yantai, spoke with the top executives from Sumitomo Corporation, Linde China, Hyundai Motor Group and French Air Liquide Group. The representatives said that they are optimistic about the investment environment in Yantai and will …

Yantai deepens ties with Fortune Global 500 companies
3 years, 5 months ago

Yantai deepens ties with Fortune Global 500 companies

China Daily  

Yantai, East China's Shandong province, hosted an online dialogue with the top executives of the world's top 500 enterprises on June 28. Zheng Deyan, mayor of Yantai, spoke with the top executives from Sumitomo Corporation, Linde China, Hyundai Motor Group and French Air Liquide Group. The representatives said that they are optimistic about the investment environment in Yantai and will …

Yantai bolsters brand construction
3 years, 6 months ago

Yantai bolsters brand construction

China Daily  

Representatives of awarded brands pose for a group photo. A conference to award famed brands in Yantai, a coastal city in East China's Shandong province, was held on June 19. Hosted by the Publicity Department of the CPC Yantai Municipal Committee, the event provided an overview of the development of the city's renowned brands. Yu Yongxin, director of the Publicity …

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