Microsoft to cut Twitter from its social media management tool
1 year, 8 months ago

Microsoft to cut Twitter from its social media management tool

The Hindu  

Microsoft will cut Twitter from its social management and advertising tool, prompting Twitter CEO Elon Musk to declare that he would be suing the company. Microsoft updated its website to share that its Smart Campaigns with Multi-platform would no longer support Twitter, meaning that users would not be able to access their Twitter accounts, draft/manage tweets, view past tweets, or schedule tweets. However, Mr. Musk claimed that Microsoft “trained illegally” with the use of Twitter data, and said it was time for a lawsuit. — Elon Musk April 19, 2023 Twitter’s free API became a paid feature under Mr. Musk’s leadership, and the outlet Wired reported that its most basic enterprise plan could cost more than $40,000 per month.

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