Barbecue craze in China's Zibo: Can street vendors provide push to the economy?
1 year, 7 months ago

Barbecue craze in China's Zibo: Can street vendors provide push to the economy?

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A little-known industrial city in China is now a tourist hot spot. AFP It has become so popular that “Zibo barbecue” has been a trending topic on Chinese social media platforms such as Xiaohongshu and Weibo since March, reported BBC. Steven Cao, a 33-year-old real estate agent from the small city of Weihai, who travelled for over six hours to Zibo with his parents to try the barbecue during the five-day May Day holiday was told by people working at a barbecue stand near the hotel he was staying in that they stopped giving queue tickets earlier and there were still “at least 50 to 60 people lined up”, reported The Globe and Mail. Some #tourists refer the style as the “Chinese BBQ taco.” pic.twitter.com/eKO2MmZu2p — Panda Paws May 1, 2023 The other reason for the sudden craze, spurred by influencers, that has made Zibo “China’s outdoor barbecue capital” is new consumption trends. Following Zibo’s success, the “street vendor economy” has made a comeback in many Chinese cities to bolster the economy and increase employment, as per CNN.

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