Fireside’s strategy for 2025 is to go in faster, catch them young(er)
1 week, 1 day ago

Fireside’s strategy for 2025 is to go in faster, catch them young(er)

Live Mint  

Bengaluru: Fireside Ventures, an early-stage venture capital firm focused on consumer brands, plans to scout for more seed-stage investment opportunities in 2025, tweaking its strategy so it can back a larger number of startups with high growth potential. Going smaller Fireside’s new strategy stems from its increased ability and confidence to help seed-stage startups from Day 1, according to Singh, a former Unilever executive who founded the firm in 2015 after leaving Helion Venture Partners, where he was a co-founder and senior managing director. Fireside Ventures, which typically invests ₹10-14 crore in early-stage startups, manages over ₹3,000 crore of capital across three funds and has invested in about 50 consumer brand startups including Mamaearth, boAt, Yoga Bar, Bombay Shaving Company, and The Sleep Company. Amsterdam-based Prosus, which has backed Byjus, Swiggy, Urban Company, and PharmEasy, participated in a ₹160 crore funding round in web3 startup Kratos last year, marking its first seed-stage investment in India.

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Kanwaljit Singh of Fireside Ventures believes in going with his gut
1 year, 6 months ago

Kanwaljit Singh of Fireside Ventures believes in going with his gut

Live Mint  

Kanwaljit Singh doesn’t ignore his gut feeling when it comes to making an investment. “So that’s how I got into the consumer space,” Singh recalls. After a decade in Lever, Singh made an unusual switch—from tea to chips, as Intel, with a “100% market share of a 0% market”, believed that the future of computing would be more consumer-focused. “So …

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