Don Lemon’s CNN This Morning ratings in steady decline since November debut
The IndependentSign up to our free IndyArts newsletter for all the latest entertainment news and reviews Sign up to our free IndyArts newsletter Sign up to our free IndyArts newsletter SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy CNN This Morning’s viewership ratings have continually declined since the show launched three months ago. The show already got off to a rocky start, but according to viewing stats from Nielsen, last week CNN This Morning earned its lowest ratings since the show began, averaging 331,000 viewers. CNN’s new CEO Licht said at the time: “I will not allow these changes to affect our position as the world’s leading news source, and we will continue to invest in growth areas.” Despite Licht’s original decision to reboot the morning programme with handpicked hosts Lemon, Harlow and Collins, the new team have failed to grow the morning show’s viewership. “The audience for morning news on network TV is different than the cable news audience and since we’re not gaining new viewers we definitely need to retain our legacy ones.” The Independent has contacted CNN for comment.
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