2 years, 4 months ago

Microsoft is planning to build a super app to challenge Apple, Google app stores: report

Microsoft is said to be building a “super app” that will allow users to shop, text, web search, and check news feeds among other features in a one-stop smartphone app, according to a report by The Information. The tech company wants the app to boost its multibillion-dollar advertising business and Bing search, as well as draw more users to Teams messaging and other mobile services, The Information reported. Currently Microsoft does not have a mobile app store for smartphone users, unlike Google’s playstore and Apple’s appstore that dominate the appstore ecosystem. The Chinese firm has a WeChat app, which combines messaging with shopping, online games, news and a variety of services including grocery ordering, according to the report.

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