TV viewership declines, as smartphones and laptops take over consumer eyeballs: Survey
7 years, 11 months ago

TV viewership declines, as smartphones and laptops take over consumer eyeballs: Survey

Firstpost  

There has been a significant dip in the number of consumers watching shows on TV to 23 percent from 52 percent over the past year as they prefer to view it on laptops and smartphones, says a survey. “More than 4 in 10 consumers said they would rather view TV shows on a laptop or desktop, up from 32 percent in the last year’s survey,” as per the report. In the survey, more than one-third of consumers said they would rather view these clips on their mobile handsets, a substantial increase from 28 percent last year. In contrast, the number of consumers who said they would rather watch video clips on their laptops and desktops dropped slightly, from 47 percent to 44 percent over the last year.

Consumer Survey Number Watch Consumers View Shows Tv Shows Prefer  smartphones  declines  consumers  survey  laptops  view  viewership  prefer  shows  eyeballs  number  tv  watch  past  consumer  watching

History of this topic

More than half of Gen Z abandon watching traditional TV in favour of video-sharing platforms such as TikTok and YouTube each day, says media regulator
8 months ago

More than half of Gen Z abandon watching traditional TV in favour of video-sharing platforms such as TikTok and YouTube each day, says media regulator

Daily Mail  

More than half of young people watch no traditional broadcast TV at all in a typical week, the media regulator has revealed. Figures from Ofcom signal the slow demise of live television viewing, with only 48 per cent of 16-to-24-year-olds tuning in to broadcast channels Instead, the study said the age group spent more than an hour-and-a-half watching video-sharing platforms …

78% Indians prefer streaming online content on their TVs finds study
1 year, 2 months ago

78% Indians prefer streaming online content on their TVs finds study

The Hindu  

78% respondents of a study conducted on TV streaming trends said they preferred streaming online content on their TVs through streaming sticks, smart TVs, and set-top-boxes compared to their other available options like smartphones, tablets and laptops. The study conducted by NielsenIQ and commissioned by Amazon in India further found that 66% of the respondents streamed five hours daily over …

Broadcast TV audiences see sharpest fall since records began, says Ofcom
1 year, 7 months ago

Broadcast TV audiences see sharpest fall since records began, says Ofcom

The Independent  

Get the free Morning Headlines email for news from our reporters across the world Sign up to our free Morning Headlines email Sign up to our free Morning Headlines email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy The number of viewers tuning in to watch broadcast television …

Return of Ramayan, Mahabharat boosts DD’s viewership
4 years, 11 months ago

Return of Ramayan, Mahabharat boosts DD’s viewership

Live Mint  

Doordarshan has emerged as the most watched channel, with the return of classics such as Ramayan and Mahabharat taking its viewership surging ahead of other private channels in the Hindi-speaking belt. The viewership of the slot for Ramayan, which was a favourite of the 1980s, has grown 60 times over the last two week, while Mahabharat has led to a …

Online video is changing the game for TV
5 years, 11 months ago

Online video is changing the game for TV

Live Mint  

NEW DELHI :Television programming has seen multiple shifts over the years. According to Ali Hussein, chief operating officer of Eros Digital, the first shift was from prime-time television—when people returned home every evening to watch their favourite programmes—to on-demand viewership. The last count was close to about 300 million online video users per month. Wael Aburida, chief financial officer of …

More than half British people believe we’re living in a ‘golden age’ of television, finds survey
6 years, 6 months ago

More than half British people believe we’re living in a ‘golden age’ of television, finds survey

The Independent  

Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more Stay ahead of the curve with our weekly guide to the latest trends, fashion, relationships and more SIGN UP I would like to be emailed about …

The Future of Television Is … More Television
6 years, 7 months ago

The Future of Television Is … More Television

Wired  

Call it Jeffrey Katzenberg’s unicorn newborn. But even Netflix is going to find it incredibly difficult to replace TV altogether, for the simple reason that there’s simply too much money there. But there are good reasons why TV’s central position in America’s households is much more deeply rooted than the would-be digital usurpers like to believe. In the multi-trillion-dollar fight …

Average Briton spends almost 10 years of their life watching TV, research finds
6 years, 10 months ago

Average Briton spends almost 10 years of their life watching TV, research finds

The Independent  

For free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy The average Briton spends almost …

Smartphone industry is likely to overtake the TV market in 2017
7 years, 7 months ago

Smartphone industry is likely to overtake the TV market in 2017

Firstpost  

Predictions show sales of mobile phone displays will hit $46.56 billion compared to $41.25 billion for TV screens that include LED and OLED. The worldwide market for mobile phone displays is expected to overtake that of TV screens for the first time ever this year, brought on by the change in consumer demand, industry trackers said on Sunday. The latest …

Why Netflix when we can download: Only 23 percent Indians show inclination to pay for video streaming
9 years, 2 months ago

Why Netflix when we can download: Only 23 percent Indians show inclination to pay for video streaming

Firstpost  

Downloads via torrent are dominant in India as compared to download through other subscription based websites. The survey insights fall under the four broad categories of OTT VOD service features that viewers consider important, device preference, types of video content consumed and video consumption behaviour in terms of preference to stream or download. Device Preference for Video Consumption - Smartphones …

Watching TV Is Good For You
9 years, 8 months ago

Watching TV Is Good For You

Huff Post  

There's a looming guilt associated with watching TV. That more passive mode of watching Basinger describes is the sort of thing Federal Communications Commission Chairman Newton Minow was talking about when he famously called TV a "vast wasteland" in his 1961 address to the National Association of Broadcasters. TV has also reached a level of quality that has only been …

TV makers seek new channels as viewers tune out[1]- Chinadaily.com.cn
10 years, 2 months ago

TV makers seek new channels as viewers tune out[1]- Chinadaily.com.cn

China Daily  

Producers face challenges as mobile devices proliferate and a weak property market hits appliance sales, reports Wang Zhuoqiong. The television market in China faded last year, despite expected strong growth in the high-resolution 4K TV sector in 2015, according to an industry survey. According to the 2014 Flat TV Consumption Report and Forecast for 2015, released by the China Electronics …

TV watchers multitasking, viewing more online: global poll
11 years, 11 months ago

TV watchers multitasking, viewing more online: global poll

Firstpost  

Consumers are multitasking and using other electronic devices such as phones and tablets while they watch television… Consumers are multitasking and using other electronic devices such as phones and tablets while they watch television, according to a survey released on Monday. “Consumers can’t just watch TV anymore,” said Francesco Venturini, of the management consulting and technology services firm Accenture’s Media …

TV still the preferred medium compared to smartphones, laptops, tablets: survey
12 years ago

TV still the preferred medium compared to smartphones, laptops, tablets: survey

India TV News  

Mumbai, Mar 29: Television is still the preferred medium for news consumption for most people, rather than laptops, smart-phones and tablet PCs, a study by BBC World News has said. According to the study, conducted by InSites Consulting, respondents said 42 per cent of their time for news consumption was spent on tv, while that on laptops was 29 per …

Study says 32% people use smartphones for shopping
12 years, 5 months ago

Study says 32% people use smartphones for shopping

India TV News  

New Delhi, Oct 10: About 32 per cent of the users of smart-phones in India tend to make their purchases using the device, according to a recent study. "It goes on to show how connected the mobile device is and plays a significant role in a purchase decision," Havas Media Asia Pacific chief executive Vishnu Mohan said quoting a study …

Americans Don't Care About Mobile TV
15 years, 8 months ago

Americans Don't Care About Mobile TV

Wired  

As the world gears up for the 2010 World Cup, mobile operators abroad are salivating over the prospect of snagging millions of new customers by offering mobile phones that let them watch the matches for free using television signals -- a strategy perfected by Chinese telecoms during last year's Olympic games. So why, especially now that every broadcaster in the …

Internet killed the TV Star?
18 years, 4 months ago

Internet killed the TV Star?

Firstpost  

A BBC survey shows that more people are switching to online videos and cutting down on the telly A recent poll by ICM, has revealed that people are fast taking to watching videos on the web, as opposed to being glued to the good old idiot box. The survey, conducted for BBC, revealed that 43% of Britons watch video on …

Video Programming Wherever, Whenever
19 years, 2 months ago

Video Programming Wherever, Whenever

NPR  

Video Programming Wherever, Whenever toggle caption Peter Kramer/Getty Images More Voices on TV's Future USC's Jeffrey Cole: Internet users watch less TV, and that marks a big shift in the way Americans spend their "at-home awake time." Younger viewers spend increasingly more time with video games and the Internet -- where choice and control are key -- and want the …

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