Why this disabled Briton won’t be watching the Paralympics
3 months, 3 weeks ago

Why this disabled Briton won’t be watching the Paralympics

The Independent  

This year, Channel 4’s Paralympics marketing promises to challenge people to “view Paralympians as elite, world-class athletes, not as competitors ‘overcoming’ their disabilities”. The campaign, “Considering What”, says it “captures the reactions of people as they watch Paralympic sport who, although well intentioned, are misguided and don’t appreciate Paralympians for what they are: world class athletes”. The campaign is a step up from some of the channel’s previous efforts – in order to promote the 2012 Games, Channel 4 used the rather controversial moniker “the Superhumans” to refer to the athletes. They are pressing ahead with the previous work and pensions secretary Mel Stride’s Personal Independence Payment “consultation”, which was dubbed the Tories’ “full-on assault on disabled people” by disability charity Scope.

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