Amazon is ending one of its most popular perks for members
The IndependentSign up to our free weekly IndyTech newsletter delivered straight to your inbox Sign up to our free IndyTech newsletter Sign up to our free IndyTech newsletter SIGN UP I would like to be emailed about offers, events and updates from The Independent. The ‘Try Before You Buy’ option allowed Amazon's Prime members to try on select clothing items, shoes and accessories at home before completing a purchase. “Given the combination of Try Before You Buy only scaling to a limited number of items and customers increasingly using our new AI-powered features like virtual try-on, personalized size recommendations, review highlights, and improved size charts to make sure they find the right fit, we’re phasing out the Try Before You Buy option," the spokesperson said. Seattle-based Amazon first began testing its trying before buying offering under the name Prime Wardrobe in 2017, and the program officially launched in 2018. open image in gallery Amazon Try Before You Buy As more people shop online and take advantage of generous return policies, Amazon and other retail companies have worked to reduce shipping fees, processing time and other ballooning costs from returned products. Amazon said Monday that customers still will be able to get free returns across its apparel department and that phasing out Try Before You Buy would give shoppers a simpler experience with a bigger selection and faster delivery.