WeChat adds an in-app gaming tab for users

WeChat, the Chineses messaging and payment platform is adding an in-app mini-gaming platform for its users to play basic games like Tetris. According to the Verge report, WeChat has said that its mini-games platform has grown over 400 million monthly active users but still is less than half of how many monthly active users are on the app that comprises of 1.082 billion mostly from China. The report said, "There is a programme that developers can apply to, called 'Creativity Incentives' which parent company Tencent launched in December to encourage developers to experiment creatively with art, music, and storytelling". WeChat's decision of introducing an in-app gaming tab comes after other social networking giants like Snapchat, Facebook and YouTube incorporated dedicated gaming related spaces as part of the main app. The report added, WeChat's attempt to expand went flat after it went international in 2012 and the new announcement could help the app better establish itself in the market outside China.