Samsung unveils AI-powered home appliances at its flagship BKC store
The HinduSamsung on Wednesday unveiled a range of home appliances powered by AI as part of its next generation digital appliances line-up at the company’s ‘Bespoke AI’ event at Samsung BKC at the Jio World Plaza in Mumbai. The South Korean electronics major unveiled a refrigerator with AI vision capabilities that can recognise up to 33 food items and compile recipes; an air conditioner that can be operated remotely with the help of geo fencing technology; a microwave that can cook diet-friendly food; and a washing machine that can gradually understand users’ laundry schedules and automatically adjust its cycles. “We are introducing Bespoke AI, our next big innovation in home appliances which will ensure smarter living for Indian homes and reduce energy consumption, contributing to a greener planet,” said JB Park, President & CEO, Samsung Southwest Asia. By the end of 2025, the company’s digital appliances division aims to earn 70% of its revenue from Bespoke AI products, said Saurabh Baishakhia, Senior Director, Digital Appliances at Samsung India.
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