Talking dirty! How Swedish trash cans are encouraging citizens to throw their garbage correctly
2 years, 6 months ago

Talking dirty! How Swedish trash cans are encouraging citizens to throw their garbage correctly

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In an attempt to discourage littering, the Swedish city of Malmo has installed two ‘sexy’ trash cans that responds in a sensual female voice with suggestive phrases This is what you call a trashy campaign! For those wondering, the town of Malmo has installed two trash cans programmed to respond to users with seductive audio messages like ‘Aaah that was really good’, ‘come back soon and do it again’ and ‘Mmmm, thank you’. Talking trash Trash cans with voices are not a new addition to Sweden’s third-largest city — Malmo. Two new trash cans have been installed on the Davidshallsbron Bridge and when fed with garbage, it says: “Oh, right there, yes!”, “Come back soon and do that again!” and “Mmm, a bit more to the left next time.” Marie Persson, section chief of Malmo’s roads department, told the Swedish paper the Sydsvenskan the trash cans were meant to give “a positive reinforcement to people who do the right thing, by giving them a laugh.” “The sentences are part of the campaign’s intention to get more people to talk about the dirtiest thing there is: littering.

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