European clubs target global fans with Champions League plan
3 years, 10 months ago

European clubs target global fans with Champions League plan

India TV News  

European soccer clubs were urged Monday to support a Champions League expansion plan and help please a new type of global fans who have different supporting habits. Agnelli cautioned that the so-called “Gen Z” demographic of 16-to-24-year-olds “have no interest in football whatsoever.” “The current system most likely is not delivering for the modern fan,” he said, claiming too many domestic and international games “are simply uncompetitive.” The Champions League proposal would ensure 10 games for each of the 36 teams. Agnelli said he had “arguments and almost fights” with UEFA President Aleksander Ceferin last year, and suggested interest from global banks meant European soccer was “highly palatable for richer investments.” “That means if we change ourselves we can look forward to those richer investments ourselves,” he said, rather than financial institutions getting a return on their money. Before Agnelli spoke, UEFA deputy general secretary Giorgio Marchetti said the competitions plan offered “renewed strength and unprecedented excitement going forward.” “We think this is an opportunity to grab without hesitation and delays,” Marchetti said.

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