‘Metaverse, ChatGPT, AR/VR, AI, 5G to make shopping smarter in India’
The HinduEmerging tech trends like ChatGPT, Metaverse, Augmented Reality, Virtual Reality, and Artificial Intelligence and 5G would trigger seamless shopping experiences and new business opportunities in the country, opined a band of retail gurus who spoke at India Fashion Forum, a fashion retail intelligence event held here in Bengaluru. Saloni Nangia, President, Technopak, speaking at conference themed: Decoding the DNA of Profitability: Growth defined by Value Creation, said, “Smart trial rooms, grab and go self checkouts, ChatGPT, Augmented Reality driven consumer/employee experience and 5G driving digitisation will be key factors in redefining customer experiences in fashion retailing.” AI, AR/VR, Metaverse etc. “When the industry spoke about omnichannel format some six years ago, none thought it would catch up, become a key trend a few years later and become part of daily lives of people,’‘ he added. According to Rajesh Jain, MD & CEO, Lacoste India, five key pillars behind the success of his brand were top line, bottom line, expansion/growth, talent development and customer delight.
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