The Fast-Food Industry Wants to Be the Fast-Drinks Industry, Too
1 year ago

The Fast-Food Industry Wants to Be the Fast-Drinks Industry, Too

Live Mint  

Iced drinks topped with cold foam and added energy shots and fruit flavors have hooked high-school students, social-media influencers and now, some of the world’s biggest fast-food chains. McDonald’s this month launched CosMc’s, a new takeout-oriented restaurant concept heavy on customizable drinks like Churro Frappés and Pomegranate Hibiscus Slush. Dutch Bros, 7 Brew and other new chains are also riding the beverage wave with cold brew and vibrantly colored energy drinks, along with higher profit margins than many fast-food chains. “It’s easy to form an obsession," said Sophia Khorsandi, a 15-year-old student from Atlanta who visits Starbucks, Dunkin’ and other chains roughly five times a week for drinks and snacks.

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History of this topic

McDonald’s set to open first secret spin-off chain CosMc’s
1 year ago

McDonald’s set to open first secret spin-off chain CosMc’s

The Independent  

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CosMc's lands in Illinois, as McDonald's tests its new coffee-centered concept
1 year ago

CosMc's lands in Illinois, as McDonald's tests its new coffee-centered concept

NPR  

CosMc's lands in Illinois, as McDonald's tests its new coffee-centered concept Enlarge this image toggle caption McDonald's/Screenshot by NPR McDonald's/Screenshot by NPR If you were alive in the 1980s, and you're nostalgic for one of the least well-known McDonald's mascot characters, the hamburger chain's new restaurant concept is calling your name: CosMc's. In McDonald's lore, CosMc was a six-handed alien …

McDonald’s testing new CosMc’s chain following an unprecedented global expansion
1 year ago

McDonald’s testing new CosMc’s chain following an unprecedented global expansion

Associated Press  

McDonald’s is testing a new restaurant format with customizable drinks and treats designed to appeal to afternoon snackers — and grab sales from competitors like Starbucks and Dunkin’. The company also said it expects to open nearly 10,000 McDonald’s restaurants worldwide over the next four years — to reach a total of 50,000 restaurants — a pace of growth that …

McDonald’s testing new CosMc’s chain amid unprecedented global expansion
1 year ago

McDonald’s testing new CosMc’s chain amid unprecedented global expansion

LA Times  

McDonald’s said it is aiming to have 50,000 restaurants in operation worldwide by the end of 2027. The company also expects to open nearly 10,000 McDonald’s restaurants worldwide over the next four years — to reach a total of 50,000 restaurants — a pace of growth that would be unprecedented even for the world’s largest burger chain. McDonald’s President and …

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