Regulating OTT platforms and news content providers: How new government guidelines work
FirstpostIt would be in the best interest of the OTT platforms and online news platforms and their users to have an updated and robust legal mechanism for the redressal of their grievances The government, through the Ministry of Electronics and Information Technology, notified and published the Information Technology Rules, 2021 on Thursday. Publishers would also be required to implement access control mechanisms including parental locks for content classified as U/A 13+ or higher, and reliable age verification mechanisms for content classified as “A”. The publishers of news and current affairs content will also be required to observe Norms of Journalistic Conduct of the Press Council of India and the Programme Code under the Cable Television Networks Regulation Act thereby providing a level playing field between traditional and digital media. At Level I, the concerned publisher will have to establish a grievance redressal mechanism and appoint a Grievance Officer based in India; display the name and contact details of its GO and redressal mechanism prominently on its website or platform; become a member of a self-regulating body ; and ensure that the GO takes a decision within 15 days of the receipt of any grievance and communicates it.