The Ordinary’s new serum claims to address signs of ageing with ‘growth factors’ – but does it work?

Sign up to our free weekly newsletter for insider tips and product reviews from our shopping experts Sign up for our free IndyBest email Sign up for our free IndyBest email SIGN UP I would like to be emailed about offers, events and updates from The Independent. The skincare disruptor’s latest launch is no exception: a growth factor face serum that addresses multiple visible signs of ageing at a fraction of its competitors’ prices, but does it deliver? With age, these growth factors deplete our skin so it’s less able to repair itself from environmental damage like UV light and pollution, which we know leads to premature signs of ageing. The science isn’t new, as growth factors were first discovered by scientists in the 1950s who went on to win a Noble Prize for their work, and luxury skincare brands started infusing their formulas with the regenerating ingredient in the 1990s. How we tested open image in gallery Our beauty expert put this brand new serum from The Ordinary to the test Our tester is an experienced beauty editor in her 40s with typical signs of skin ageing including pigmentation, fine lines and a loss of firmness.