TJ Maxx is one of the hardest stores to socially distance in
CNNNew York CNN Business — TJ Maxx built its appeal on the “treasure hunt” shopping experience. There are already early signs that many shoppers are eager to return to reopened TJ Maxx stores, despite lingering fears of the coronavirus. In fact, TJ Maxx has stopped reopening stores back up to customers for the first time on Saturdays because too many customers showed up and it was hard to practice social distancing. “We have opted to not do Saturday openings because we’re getting so many customers and it was difficult for our associates to manage,” Ernie Herrman, chief executive of TJ Maxx parent TJX, said on an earnings call last week. The vast majority of TJ Maxx’s stores are also standalone locations located in strip malls, an advantage over indoor malls during a pandemic.