PM Modi hails media's role in promoting programmes like Swachh Bharat, Beti Bachao Beti Padhao'
India TV NewsHighlights PM Modi hailed the contribution of media in promoting the government's ambitious initiatives Modi said that media's role were beyond the domain of politics Prime Minister Narendra Modi on Friday said media can play a positive role in changing the lives of people and hailed the contribution of the fourth estate in promoting the government's ambitious initiatives like Swachch Bharat Mission, popularising Yoga, fitness and 'Beti Bachao Beti Padhao' scheme, saying these are the subjects beyond the domain of politics. Every media house took up this mission with great sincerity", the Prime Minister said, inaugurating online the centenary celebrations of leading Malayalam daily Mathrubhumi. Observing that the media has also played a very encouraging role in popularising Yoga, fitness and 'Beti Bachao Beti Padhao,' the Prime Minister said these are subjects beyond the domain of politics and political parties. Addressing the programme, also joined online by Kerala Chief Minister Pinarayi Vijayan and attended by dignitaries including Union Minister V Muraleedharan and state Tourism Minister P A Muhammed Riyas, Modi said in today's day and age, the world has many expectations from India.