AB InBev sales grow but Bud Light boycott continues to drag on US arm
8 months ago

AB InBev sales grow but Bud Light boycott continues to drag on US arm

The Independent  

For free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Brewing giant AB InBev has revealed sales grew over the past quarter but its US business stumbled as Bud Light sales continued to be dented by a boycott. Michel Doukeris, chief executive of AB InBev, said: “The strength of the beer category, our diversified global footprint and the continued momentum of our megabrands delivered another quarter of broad-based, top and bottom-line growth. “We are encouraged by our results to start the year, and the consistent execution by our teams and partners reinforces our confidence in delivering on our 2024 growth ambitions.” The brewer reported that earnings before interest tax, depreciation and amortization were up 5.4% to 4.99 billion US dollars, against the same quarter last year.

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History of this topic

CCI raids Budweiser maker AB InBev’s Hyderabad office for alleged collusion with retailers
3 weeks ago

CCI raids Budweiser maker AB InBev’s Hyderabad office for alleged collusion with retailers

Live Mint  

India's antitrust regulator is raiding the Hyderabad office of the Indian unit of Anheuser-Busch InBev for alleged anti-competitive practices in the sale of beer, people with direct knowledge of the matter said. Officials of the Competition Commission of India are conducting “search and seizure operations” at AB InBev’s regional sales office in Begumpet in Hyderabad on Thursday. The raids follow …

MAGA fans call for boycott of Dunkin Donuts: ‘The Bud Lite treatment’
4 months, 4 weeks ago

MAGA fans call for boycott of Dunkin Donuts: ‘The Bud Lite treatment’

The Independent  

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AB InBev reports higher-than-expected revenue in first quarter despite ongoing weakness in the US
8 months ago

AB InBev reports higher-than-expected revenue in first quarter despite ongoing weakness in the US

Associated Press  

Anheuser-Busch InBev reported higher-than-expected revenue in the first quarter despite lower sales in the U.S. and China. Sales of Bud Light, the company’s longtime bestseller in the U.S., plunged last spring amid conservative backlash after the brand sent a commemorative can to transgender influencer Dylan Mulvaney. InBev CEO Michel Doukeris said Wednesday that U.S. beer volumes did improve from the …

Budweiser and Stella Artois brewer says sales growth driven by higher prices
10 months, 1 week ago

Budweiser and Stella Artois brewer says sales growth driven by higher prices

The Independent  

For free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy The maker of Budweiser and …

Beer maker Anheuser-Busch InBev reports better-than-expected Q4 earnings despite Bud Light backlash
10 months, 1 week ago

Beer maker Anheuser-Busch InBev reports better-than-expected Q4 earnings despite Bud Light backlash

Associated Press  

FRANKFURT, Germany — Anheuser-Busch InBev — maker of Budweiser, Bud Light, Stella Artois and Corona — reported better-than-expected net income in the fourth quarter despite lower beer volumes. The Leuven, Belgium-based beverage company said Thursday that its fourth-quarter operating earnings, which exclude financial factors such as interest and taxes, rose 7% to $19.98 billion, or 82 cents per share. Bud …

Trump claims he’s making a list of ‘woke’ companies as he begs supporters to give Bud Light a ‘second chance’
11 months ago

Trump claims he’s making a list of ‘woke’ companies as he begs supporters to give Bud Light a ‘second chance’

The Independent  

Sign up for the daily Inside Washington email for exclusive US coverage and analysis sent to your inbox Get our free Inside Washington email Get our free Inside Washington email SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Donald Trump has urged conservatives to relax their boycott of …

Bud Light brewer confident it can win back US drinkers, but sales are still down after backlash
1 year, 2 months ago

Bud Light brewer confident it can win back US drinkers, but sales are still down after backlash

Associated Press  

Anheuser-Busch InBev said Tuesday that revenue growth in most of its global regions was offset by a drop in North American sales in the third quarter, in a sign of continuing fallout from a promotion with a transgender influencer. The world’s largest brewer and parent company of Bud Light said its revenue climbed 5% to $15.6 billion for the July-September …

Bud Light to return as the UFC’s official beer next year as it recovers from a conservative backlash
1 year, 2 months ago

Bud Light to return as the UFC’s official beer next year as it recovers from a conservative backlash

Associated Press  

NEW YORK — Bud Light is set to return as the official beer of the UFC in the U.S. next year as the brand tries to recover from a conservative backlash to a promotion with a transgender influencer. Under a new multiyear marketing deal between the promoter of mixed martial arts fights and Bud Light maker Anheuser-Busch, the brewer will …

Consumer backlash against Bud Light knocks AB InBev US sales
1 year, 5 months ago

Consumer backlash against Bud Light knocks AB InBev US sales

The Independent  

For free real time breaking news alerts sent straight to your inbox sign up to our breaking news emails Sign up to our free breaking news emails Sign up to our free breaking news emails SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Stella Artois and Budweiser maker …

Transgender influencer Dylan Mulvaney says Bud Light didn’t support her during backlash
1 year, 6 months ago

Transgender influencer Dylan Mulvaney says Bud Light didn’t support her during backlash

Associated Press  

Transgender influencer Dylan Mulvaney says she felt abandoned by Bud Light after facing “more bullying and transphobia than I could have ever imagined” over her partnership with the beer giant. But it said it remains “committed to the programs and partnerships we have forged over decades with organizations across a number of communities, including those in the LGBTQ+ community.” A …

Anheuser-Busch Exec Says Bud Light Controversy Was An 'Important Wake-Up Call'
1 year, 6 months ago

Anheuser-Busch Exec Says Bud Light Controversy Was An 'Important Wake-Up Call'

Huff Post  

LOADING ERROR LOADING An executive at Anheuser-Busch InBev, the international beer company that oversees Anheuser-Busch, said the controversy that followed a Bud Light partnership with transgender TikTok influencer Dylan Mulvaney was an “important wake-up call.” “In times like this, when things get divisive and controversial so easily, I think it’s an important wake-up call to all of us marketers, for …

Bud Light boycott hits salespeople as cuts in commissions continue thanks to disastrous partnership
1 year, 7 months ago

Bud Light boycott hits salespeople as cuts in commissions continue thanks to disastrous partnership

Daily Mail  

Salespeople working for independent wholesalers that sell Anheuser-Busch beverages are feeling the pain in their wallets of the ongoing boycott of Bud Light following its partnership with transgender influencer Dylan Mulvaney. Bud Light has faced boycotts since the April partnership with Dylan Mulvaney that has led to a drop in sales Since partnering with Mulvaney, Bud Light's parent company Anheuser-Busch …

Bud Light sales dip after trans promotion, but such boycotts are often short-lived
1 year, 8 months ago

Bud Light sales dip after trans promotion, but such boycotts are often short-lived

NPR  

Bud Light sales dip after trans promotion, but such boycotts are often short-lived Enlarge this image toggle caption Bryan Bedder/Getty Images for GLAAD Bryan Bedder/Getty Images for GLAAD Sales of Bud Light have dipped after conservatives on social media lashed out at its best-selling beer over a social media promotion with a trans influencer earlier this month. By contrast, for …

Anti-trans backlash against Bud Light has executives on the hot seat. What’s going on?
1 year, 8 months ago

Anti-trans backlash against Bud Light has executives on the hot seat. What’s going on?

LA Times  

On Friday, Anheuser-Busch InBev, the parent company of Bud Light, placed two of its marketing executives on leave after public outcry from conservative corners over the beer brand’s partnership with a transgender influencer. The Wall Street Journal reported Sunday that Alissa Heinerscheid, Bud Light’s vice president of marketing who oversaw the partnership, and her boss Daniel Blake, who oversees marketing …

Bud Light exec takes leave after boycott calls, reports say
1 year, 8 months ago

Bud Light exec takes leave after boycott calls, reports say

Associated Press  

NEW YORK — The marketing executive who oversaw a partnership between Bud Light and a transgender influencer is taking a leave of absence after it snowballed into cries for boycotts from some angry customers, according to media reports. Alissa Heinerscheid, Bud Light’s vice president of marketing, will be replaced by Todd Allen, most recently global vice president of Budweiser, according …

Bud Light's parent company Anheuser-Busch InBev has lost more than $6 BILLION in market cap
1 year, 8 months ago

Bud Light's parent company Anheuser-Busch InBev has lost more than $6 BILLION in market cap

Daily Mail  

Bud Light's parent company has lost more than $6billion in market capitalization since announcing its partnership with a polarizing transgender internet personality. Unveiled on April 2, the brand's alliance with 26-year-old Dylan Mulvaney has since incited outrage and calls for a boycott - and now appears to be hitting Anheuser-Busch where it matters most: in the wallet. Bud Light's parent …

Bud Light distributors in the Heartland and the South are 'spooked'
1 year, 8 months ago

Bud Light distributors in the Heartland and the South are 'spooked'

Daily Mail  

Bud Light sales have plunged and its distributors in the Midwest, the South, and rural areas are 'spooked' by backlash after the company partnered with trans TikToker Dylan Mulvaney. Distributors for Anheuser-Busch products, the company that owns Bud Light, have reported dwindling sales over the weekend, according to trade publication Beer Business Daily. A video of a man claiming to …

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