It’s Time for Fans to Watch Superheroes Like They Read Them
WiredThis Friday, after what seems like an interminable wait, Thor: Love and Thunder hits theaters. Three big-screen movies and anywhere between four and five Disney+ projects per year doesn’t even seem to meet the demand for the Marvel brand these days. As the company’s popularity exploded due to the work of creators like Chris Claremont, Frank Miller, Walt Simonson, and others, new series and new heroes were constantly added to the Marvel lineup. As the company’s line grew past 30, 40, 50 issues a month, only mega-fans—self-professed “Marvel Zombies”—could manage. Despite a motto that claimed “it’s all connected,” the more Marvel Studios produces, the more important it’s going to become for audiences to pick the stories and characters they want to follow and leave the rest behind … unless they want to only watch Marvel Studios productions from now on.
History of this topic
After the flop of ‘The Marvels,’ questions mount for Disney over MCU’s future
LA Times
New study reveals audience is tired of Marvel now, doesn't want ensemble movies
Hindustan Times
Review: Despite early charms, Ms Marvel is really quite a mess
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