Instagram's new feature: Share feed posts with close friends only

To enhance user experience, Instagram, owned by Meta, is currently in the testing phase for a feature that enables users to share feed posts exclusively with their 'Close Friends' group. This new development was highlighted by digital media marketing instructor Lia Haberman, who shared a screenshot of the feature on X. Haberman suggests that this could potentially redirect users from Stories and direct messages toward a more specialised 'Close Friends' feed experience. A spokesperson from Meta stated, "We’re testing the ability for people in select countries to share feed posts with their Close Friends. If this feature is eventually rolled out widely, it could potentially diminish the necessity for users to maintain separate accounts exclusively for their close circle of friends.