Lizzo wins rights to trademark ‘100 per cent that b****’
The IndependentSign up to Roisin O’Connor’s free weekly newsletter Now Hear This for the inside track on all things music Get our Now Hear This email for free Get our Now Hear This email for free SIGN UP I would like to be emailed about offers, events and updates from The Independent. Read our privacy policy Lizzo has secured rights to trademark the phrase “100 per cent that b****”. “Consumers encountering ‘100 per cent that b****’ on the specific types of clothing identified in the application – even when offered by third parties – associate the term with Lizzo and her music,” the US Patent and Trademark Office said, reported Rolling Stone. ‘I just took a DNA test, turns out I’m 100% that bitch’ sings Lizzo in ‘Truth Hurts’ Despite stating that “Lizzo did not originate the expression she encountered as a Twitter meme”, the board ruled that “nonetheless, lyrics from songs are more likely to be attributed to the artists who sing, rap or otherwise utter them, rather than the songwriters”. In “Truth Hurts”, Lizzo sings: “I just took a DNA test, turns out I’m 100 per cent that b****.” There was some controversy around the phrase in 2018 after British artist Mina Lioness claimed Lizzo took the phrase from her tweet which she called “my creativity, my wit and my comedy”.