Ocado suffers first ever drop in sales as shoppers turn to Aldi and Lidl
1 year, 11 months ago

Ocado suffers first ever drop in sales as shoppers turn to Aldi and Lidl

The Telegraph  

Ocado has reported its first ever annual fall in grocery sales as the cost-of-living crisis forced shoppers to put fewer items in their baskets. The online supermarket’s average basket value slipped 1.3pc to £117, despite inflation putting up prices, as customers bought fewer items and shopping less frequently. Hannah Gibson, chief executive of Ocado Retail, said customers were buying more of Ocado’s value range, as well as stocking up on chilled and frozen foods to reduce waste. The decline came despite a record Christmas period for the company, which was buoyed by strong sales of party food and English sparkling wine.

History of this topic

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